Employee Service Awards Platform

Never miss another milestone

Automate service awards in a way that’s meaningful, memorable, and tailored to every employee.

Return on recognition

Why celebrate work anniversaries?

Service anniversaries provide a powerful opportunity to show appreciation, reinforce a sense of belonging, and remind employees that their contributions truly matter.
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It's a built-in way to say thanks every year.

Performance
Businesswoman laughing and shaking hands in an office meeting
69
%
of employees say they would work harder if they felt more appreciated.
69
%
of employees say they would work harder if they felt more appreciated.

Appreciation is easy, but often overlooked in a busy environment. Service anniversaries are a built-in way to say thanks every year, ensuring employees feel celebrated for their great work.

Retention
Diverse professionals in meeting, woman in wheelchair engaging with colleague
31
%
lower turnover in companies with strong recognition programs.
31
%
lower turnover in companies with strong recognition programs.

When employees feel seen, they’re more likely to stick around. Never miss a chance to say thank you with powerful automations, customizable rewards, and an experience that will build culture from the ground up.

Engagement
Two colleagues laughing while reviewing documents and laptop in office
2
X
greater engagement at work when employees receive regular recognition.
2
X
greater engagement at work when employees receive regular recognition.

Engagement is a buzzword for a reason—because engaged employees are productive, happy employees. But it’s not just about business outcomes; engaged employees actually drive better results from top to bottom.

end-to-end flexibility

Never forget a meaningful milestone

Jump into modern recognition with automation, customization, and endless flexibility—so every employee feels valued in a way that truly matters.

Memorybooks® Keepsakes

Like a high school yearbook, but better

Celebrate each work anniversary with a personalized keepsake—messages, photos, and memories from teammates, all compiled into a digital or printed MemoryBooks® keepsake.

  • Send automatic invites and reminders to peers to increase participation
  • Automate delivery and never miss another anniversary
  • Post MemoryBooks tributes to the social feed to share the love

testimonials

What customers say

Crumbl
 
 
It’s great to have a tool like Awardco to recognize and thank people in a much more tangible way—not just with points in their wallet, but with visible recognition that everyone can engage with.
Smiling woman with long dark hair wearing a black top against a pink striped background.
Alejandra Caceres
Senior Vice President of Marketing
Lockton
 
 
It humanizes our organization. I can wish someone a happy birthday in Philadelphia from my desk in Toronto—because I saw it in the Awardco feed. That’s magic.
Smiling woman with long blonde wavy hair wearing a black top and a silver necklace against a black background.
Melissa York
SVP, Head of People & Culture
Quick Quack Car Wash
 
 
Getting buy-in was a breeze. No one really questions it. After all, what’s wrong with recognizing people and telling them they did a great job?
Christina Castro
Training Lead
Hertz
 
 
Using Awardco has given us the confidence that we’ve partnered with experts who know their stuff. We’re not only saving a significant amount of time, but we’re also boosting employee morale as we show our appreciation to our team members around the world.
Annasuela Fritz
HR Projects and Recognition Manager
Lockton
 
 
Since implementing Awardco, we’ve saved at least 30 hours a month that used to be spent manually tracking, purchasing, and mailing gifts. Now it’s all automated—and more empowering for our associates.
Smiling woman with dark wavy hair wearing large earrings and a lavender blouse against a black background.
Selia Wood
AVP, Talent & Engagement
Crumbl
 
 
I’ve seen how much recognition has changed since we started using Awardco. From an admin perspective, it’s become so much more manageable and has saved me countless hours. Birthdays, anniversaries, and new-hire milestones are all automated through Workday, new hires get points at 30 and 60 days, and employees are recognized automatically for birthdays and anniversaries.
Smiling young woman with long brown hair wearing a black top against a pink background.
Shannon Martell
Employee Experience Specialist
WebPT
 
 
It was such a relief to be able to integrate metadata from our HRIS system so that birthdays and service awards were automatically recognized and sent to our WebPTers. This was a massive accomplishment for our employee engagement.
Britney Burns
Employee Experience Program Manager
Colonial Pipeline
 
 
What really sold us on Awardco over everyone else was not only how easy the platform is to use, but also the phenomenal partnership with Amazon.
Smiling man with short dark hair and a beard, wearing a grey plaid blazer and white collared shirt against a plain light background.
Imran Merchant
Total Rewards Manager
McCormick & Company
 
 
We’re working to bridge the gap in accessibility so everyone can participate. Bravo makes recognition more visible for all of us. It takes a team—everyone has a piece of the puzzle—and recognition is something we can take home with us.
Dave Hall
Department Manager
Hertz
 
 
I want people to look at Hertz and say, "they're doing something right." They’re listening to employees, taking that feedback, and continuing to build on their recognition programs. It’s important to show that this is part of our culture, not just a platform.
Smiling woman with long blonde hair wearing a black blazer and pink top, standing outdoors with arms crossed and blurred greenery in the background.
Jessica Mollica
Vice President, Human Resources Field
Alera Group
 
 
We conduct an annual engagement survey, and we receive many comments from employees who say they love working here because of their colleagues. We get a lot of positive feedback about the team environment.
Smiling woman with blonde hair wearing a black blazer and white collared shirt against a grey background.
Pam Johnson
VP of Human Resources
All Access Staging and Productions
 
 
Awardco has helped us make recognition more worthwhile by boosting employee morale and showing them that we care—recognition is more meaningful, so it has become more valuable to our employees.
Smiling man with dark hair and beard wearing a grey suit jacket and checkered shirt outdoors.
Mason Ongarato
HR Software & Employee Benefits Expert
Lockton
 
 
When I joined Lockton, we didn’t have a recognition platform. It was the first thing I pushed for—because I’ve seen firsthand how important it is. People want to feel seen and validated.
Smiling woman with long dark hair wearing a purple blouse and white earrings against a black background.
Selia Wood
AVP, Talent & Engagement
Southern Oregon Head Start
 
 
Awardco bridges the gap by providing us with a platform to support one another. Centres that are located far apart can now feel connected to everyone else because we can share the great work we are doing.
Heather Kent
Site Manager
Crumbl
 
 
The beauty of Awardco is that it empowers everyone to ensure good work doesn’t go unnoticed. When people see recognitions coming through, it’s meaningful for the recipient, but it also shows everyone else how important recognition is. That’s what Awardco allows us to do—make appreciation visible across the company.
Smiling man with short spiked hair and a black shirt on a white background.
Josh Olofson
Vice President of Employee Experience

FAQ

Frequently asked questions

How does Awardco automate service-anniversary awards?
 

Awardco can use employee data, including hire dates and service dates, to identify eligible employees and trigger service-award programs automatically. Organizations can configure milestone rules, award timing, communications, and recipients so HR teams do not have to track every anniversary manually.

The available automation depends on the employee data provided, the organization’s configuration, and the programs enabled for the account. Organizations can also establish processes for reviewing corrections, rehires, or changes to service-date information.

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Which milestones and recognition formats can we support with Awardco?
 

Organizations can recognize milestones such as five-, 10-, 15-, 20-, and 25-year anniversaries, as well as other employee milestones that fit your organization’s program design.

A service-award program can combine points, gifts, or awards with non-monetary recognition, such as certificates, digital messages, manager communications, or company celebrations. Organizations can choose whether to recognize only major anniversaries or create more frequent moments of appreciation between them.

Can we customize the reward amount and catalog for each milestone?
 

Yes. Organizations can configure different award values, eligibility rules, and reward options for each milestone. For example, a 10-year anniversary can have a different budget or catalog from a five-year anniversary.

Admins can use curated catalogs, branded merchandise, physical products, gift cards, experiences, charitable options, or other available rewards to create an experience that fits their culture and program goals. Available options vary by country, reward type, and account configuration.

What can employees choose for their service award?
 

Depending on the organization’s program and location, employees may be able to choose from products, gift cards, experiences, charitable giving, branded merchandise, or other reward options.

This gives employees more flexibility than a single preselected gift and helps organizations accommodate different interests, lifestyles, and locations. The available catalog and any redemption restrictions are determined by the organization’s configuration and applicable requirements.

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How are service awards taxed?
 

Tax treatment depends on the reward type, award value, employee location, and applicable laws and regulations. Some service awards may qualify for different tax treatment than ordinary recognition, while gift cards, cash-equivalent rewards, or other options may be taxable.

Organizations should work with their finance, payroll, and tax teams to determine the appropriate treatment for each program. Awardco can provide relevant award and redemption data to support the organization’s reporting and payroll processes, but the organization remains responsible for its tax decisions and compliance.

How do employees access and redeem service awards?
 

Employees can access their service awards through the Awardco experience made available by their organization, including supported web or mobile access. They can review the award, select from the available options, and complete redemption according to the program’s rules.

Organizations can use employee communications and rollout materials to help employees access the program. For employees who do not regularly use work email or sit at a desk, organizations may provide alternative communications such as personal-email outreach, printed materials, QR codes, or other supported channels.

How are physical awards and digital recognition delivered?
 

Physical rewards can be shipped to an eligible employee using the delivery information and fulfillment options available for that reward and location. Digital recognition, such as a message or certificate, can be coordinated with the award to create a more complete milestone experience.

Delivery timing, shipping availability, tracking, personalization, and packaging depend on the reward, destination, supplier, and program configuration. Employees and admins can use the available order or fulfillment information to monitor the redemption process.

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How does Awardco support service awards across countries and regions?
 

Awardco can support localized service-award experiences for organizations with employees in multiple countries or regions. Depending on the organization’s configuration, programs can account for local reward options, currencies, languages, fulfillment capabilities, and tax considerations.

The available catalog and delivery experience may differ by country. Global programs should be designed with local requirements and the organization’s legal, finance, payroll, and tax guidance in mind.

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Ready to see Awardco in action?

Learn how Awardco can build culture, incentivize performance, and power engagement for your team.