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Better recognition. Better engagement. Better together.

 

Employee Service Awards Platform

Never miss another milestone

Automate service awards in a way that’s meaningful, memorable, and tailored to every employee.

Return on recognition

Why celebrate work anniversaries?

Service anniversaries provide a powerful opportunity to show appreciation, reinforce a sense of belonging, and remind employees that their contributions truly matter.

It's a built-in way to say thanks every year.

Performance
Businesswoman laughing and shaking hands in an office meeting
69
%
of employees say they would work harder if they felt more appreciated.
69
%
of employees say they would work harder if they felt more appreciated.

Appreciation is easy, but often overlooked in a busy environment. Service anniversaries are a built-in way to say thanks every year, ensuring employees feel celebrated for their great work.

Retention
Diverse professionals in meeting, woman in wheelchair engaging with colleague
31
%
lower turnover in companies with strong recognition programs.
31
%
lower turnover in companies with strong recognition programs.

When employees feel seen, they’re more likely to stick around. Never miss a chance to say thank you with powerful automations, customizable rewards, and an experience that will build culture from the ground up.

Engagement
Two colleagues laughing while reviewing documents and laptop in office
2
X
more engagement at work if employees receive regular recognition.
2
X
more engagement at work if employees receive regular recognition.

Engagement is a buzzword for a reason—because engaged employees are productive, happy employees. But it’s not just about business outcomes, engaged employees actually drive better outcomes from top to bottom.

end-to-end flexibility

Never forget a meaningful milestone

Jump into modern recognition with automation, customization, and endless flexibility—so every employee feels valued in a way that truly matters.

Memorybooks® Keepsakes

Like a high school yearbook, but better

Celebrate each work anniversary with a personalized keepsake—messages, photos, and memories from teammates, all compiled into a digital or printed MemoryBooks® keepsake.

  • Send automatic invites and reminders to peers to increase participation
  • Automate delivery and never miss another anniversary
  • Post MemoryBooks tributes to the social feed to share the love

testimonials

What customers say

Utah Valley University
 
 
[Awardco] pulls everybody together… you get to see what everyone’s doing, even across different campuses.
Brenda Betteridge
Business Development Manager
Lockton
 
 
We used to give everyone a trophy at our annual event. Now, we reward true top performers. Awardco enables smarter, more meaningful recognition and spend.
Melissa York
SVP, Head of People & Culture
Crumbl
 
 
It's a very fast paced environment. There's a lot of rapport between people and everyone gets along really well and we can joke about the things that are maybe stressful, but we also really celebrate the big wins together.
Alejandra Caceres
Senior Vice President of Marketing
Sorenson Communications
 
 
As an evolving company, I like to ask myself if we're better than we were a year ago—and with employee recognition and employee engagement, the answer is absolutely.
Dan Higbee
Senior Director of HR
Dubai Airports
 
 
The High Flyer program has made a significant difference in how our teams perform and work together. One of my shifts has won the award twice this year, and you can see the motivation and pride reflected in their daily behaviours.
Kan Ni
Vice President, Airport Operations Control Center, Dubai Airports
WOW! mobile boutique
 
 
Awardco actually cost us less than what we were doing in the past, and it's had a bigger impact on our ROI and employee engagement.
Jay Adhvaryu
Director of Finance and Compliance
Dubai Airports
 
 
The High Flyer program has created a culture where both individual and team contributions are celebrated. Success is seen as a shared journey, and recognition helps strengthen that sense of unity.
Khulood AlMarzooqi
Director of Total Rewards & Employee Engagement, Dubai Airports
Crumbl
 
 
For most companies, purpose, mission, and values can end up feeling like just words on paper. That’s why we were so interested in Awardco. It gives us an authentic way to bring our values to life. Every time someone recognizes a teammate, our purpose and values are right there, reinforcing what they look like in action every single day.
Josh Olofson
Vice President of Employee Experience
What I appreciate most is how Awardco takes the effort out of recognizing staff. Built-in programs automatically reward employees for years of service and anniversaries, making sure no milestone goes unnoticed.
Anonymous
Senior Director of Customer Service and Support
America First Credit Union
 
 
Previously, every manager hand-wrote a message to their employees every six months thanking them for their hard work, and it was all tied in with the bonus distribution. It was very high-touch, very labor intensive, and we had the process down to a science. We liked the connections that formed between managers and employees as a result of this program, but after COVID-19 most of our workforce went remote. Our semi-annual tradition wasn't possible any longer, nor was it feasible.
Kent Streuling
SVP of HR
PMG
 
 
The ability to customize the platform and call it 'MyKudos' made it feel like a true extension of our brand and culture.
Pam Buyers
Head of Culture at PMG
Hertz
 
 
I'd like for others to look at Hertz and say ‘they're doing something right’. They're listening to employees, taking that feedback and continuing to build upon their recognition programs. Just to let them know that it is part of our culture and it's not just a platform.
Jessica Mollica
Vice President, Human Resources Field
Lockton
 
 
Almost a third of our associates are remote. So while we don't get to see them every day, Awardco has provided a platform where they are very visible.
Tisa Penny
Engagement & Events Lead, 2025 Recognition Rockstar Winner
BPM
 
 
We use recognition as a tool to motivate and encourage our employees—everyone knows Awardco because we actively use it for any and all incentives for employees.
Monica Delgado
Senior Manager of Total Rewards
ARUP Laboratories
 
 
There is never a good time to switch to a new system, but I also know that employees were eager for something new. Awardco has given us incredible power and flexibility with our recognition programs because of the millions of options to choose from, and the ability for employees to choose their own rewards has been a game changer. We know what we're getting, we know we're getting the best price, and our employees couldn't be happier.
Cheryl Vincent
Talent Development Manager

FAQ

Frequently asked questions

How does Awardco automate service-anniversary awards?
 

Awardco can use employee data, including hire dates and service dates, to identify eligible employees and trigger service-award programs automatically. Organizations can configure milestone rules, award timing, communications, and recipients so HR teams do not have to track every anniversary manually.

The available automation depends on the employee data provided, the organization’s configuration, and the programs enabled for the account. Organizations can also establish processes for reviewing corrections, rehires, or changes to service-date information.

Which milestones and recognition formats can we support with Awardco?
 

Organizations can recognize milestones such as five-, 10-, 15-, 20-, and 25-year anniversaries, as well as other employee milestones that fit your organizations program design.

A service-award program can combine points, gifts, or awards with non-monetary recognition, such as certificates, digital messages, manager communications, or company celebrations. Organizations can choose whether to recognize only major anniversaries or create more frequent moments of appreciation between them.

Can we customize the reward amount and catalog for each milestone?
 

Yes. Organizations can configure different award values, eligibility rules, and reward options for each milestone. For example, a 10-year anniversary can have a different budget or catalog from a five-year anniversary.

Admins can use curated catalogs, branded merchandise, physical products, gift cards, experiences, charitable options, or other available rewards to create an experience that fits their culture and program goals. Available options vary by country, reward type, and account configuration.

What can employees choose for their service award?
 

Depending on the organization’s program and location, employees may be able to choose from products, gift cards, experiences, charitable giving, branded merchandise, or other reward options.

This gives employees more flexibility than a single preselected gift and helps organizations accommodate different interests, lifestyles, and locations. The available catalog and any redemption restrictions are determined by the organization’s configuration and applicable requirements.

How are service awards taxed?
 

Tax treatment depends on the reward type, award value, employee location, and applicable laws and regulations. Some service awards may qualify for different tax treatment than ordinary recognition, while gift cards, cash-equivalent rewards, or other options may be taxable.

Organizations should work with their Finance, payroll, and tax teams to determine the appropriate treatment for each program. Awardco can provide relevant award and redemption data to support the organization’s reporting and payroll processes, but the organization remains responsible for its tax decisions and compliance.

How do employees access and redeem service awards?
 

Employees can access their service awards through the Awardco experience made available by their organization, including supported web or mobile access. They can review the award, select from the available options, and complete redemption according to the program’s rules.

Organizations can use employee communications and rollout materials to help employees access the program. For employees who do not regularly use work email or sit at a desk, organizations may provide alternative communications such as personal-email outreach, printed materials, QR codes, or other supported channels.

How are physical awards and digital recognition delivered?
 

Physical rewards can be shipped to an eligible employee using the delivery information and fulfillment options available for that reward and location. Digital recognition, such as a message or certificate, can be coordinated with the award to create a more complete milestone experience.

Delivery timing, shipping availability, tracking, personalization, and packaging depend on the reward, destination, supplier, and program configuration. Employees and admins can use the available order or fulfillment information to monitor the redemption process.

How does Awardco support service awards across countries and regions?
 

Awardco can support localized service-award experiences for organizations with employees in multiple countries or regions. Depending on the organization’s configuration, programs can account for local reward options, currencies, languages, fulfillment capabilities, and tax considerations.

The available catalog and delivery experience may differ by country. Global programs should be designed with local requirements and the organization’s legal, Finance, payroll, and tax guidance in mind.

Ready to see Awardco in action?

Learn how Awardco can build culture, incentivize performance, and power engagement for your team.