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Better recognition. Better engagement. Better together.

 

Employee Service Awards Platform

Never miss another milestone

Automate service awards in a way that’s meaningful, memorable, and tailored to every employee.

Return on recognition

Why celebrate work anniversaries?

Service anniversaries provide a powerful opportunity to show appreciation, reinforce a sense of belonging, and remind employees that their contributions truly matter.

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It's a built-in way to say thanks every year.

Performance
Businesswoman laughing and shaking hands in an office meeting
69
%
of employees say they would work harder if they felt more appreciated.
69
%
of employees say they would work harder if they felt more appreciated.

Appreciation is easy, but often overlooked in a busy environment. Service anniversaries are a built-in way to say thanks every year, ensuring employees feel celebrated for their great work.

Retention
Diverse professionals in meeting, woman in wheelchair engaging with colleague
31
%
lower turnover in companies with strong recognition programmes.
31
%
lower turnover in companies with strong recognition programmes.

When employees feel seen, they’re more likely to stick around. Never miss a chance to say thank you with powerful automations, customisable rewards, and an experience that will build culture from the ground up.

Engagement
Two colleagues laughing while reviewing documents and laptop in office
2
X
more engagement at work if employees receive regular recognition.
2
X
more engagement at work if employees receive regular recognition.

Engagement is a buzzword for a reason—because engaged employees are productive, happy employees. But it’s not just about business outcomes; engaged employees actually drive better outcomes from top to bottom.

end-to-end flexibility

Never forget a meaningful milestone

Jump into modern recognition with automation, customisation, and endless flexibility—so every employee feels valued in a way that truly matters.

Memorybooks™

Like a school yearbook, but better

Celebrate each work anniversary with a personalised keepsake—messages, photos, and memories from teammates, all compiled into a digital or printed MemoryBook®.

  • Send automatic invites and reminders to peers to increase participation
  • Automate delivery and never miss another anniversary
  • Post MemoryBooks tributes to the social feed to share the love

testimonials

What customers say

Lockton
 
 
We selected Awardco after a focus group review. It was hands down unanimous. Everyone loved how clean, easy, and intuitive Awardco was, especially the ‘Who do you want to recognise?’ prompt right when you log in.
Selia Wood
AVP, Talent & Engagement
Alera Group
 
 
And so Awardco has allowed people to recognise their coworkers in a public way, and we see it every day. Collaboration is in the DNA of Alera Group, and appreciation is absolutely central and core to effective collaboration.
Kristie White
AVP, Change Strategy & Organisation Development
Greenfield Global
 
 
Recognition can mean different things to different people, but for everyone, you want to feel seen and valued for the work you do. We were able to launch our first global recognition programme, STAR, with the help of Awardco.
Ashley Cato
Vice President of People and Culture
Greenfield Global
 
 
All of our locations have TV screens in some area of the facility. When you look up at the screen, not only do you get to see the recognition that you may have shared with somebody or that you may have received, but you get to see it across the company. Having a programme that enables that to be done and shared is very special.
Ashley Cato
Vice President of People and Culture
Lockton
 
 
A quiet employee might never self-promote, but Awardco gives us the visibility to see their impact. We’ve literally had leaders say, ‘I had no idea!’ when reviewing this data.
Melissa York
SVP, Head of People & Culture
Lockton
 
 
As we’ve scaled, we’ve lost day-to-day visibility into our people. Awardco fills that gap. Peer recognition highlights contributions that would otherwise go unnoticed—especially from introverts or quiet high achievers.
Melissa York
SVP, Head of People & Culture
CloudFit Software
 
 
Awardco has provided significant time savings. Our previous programme was clunky, manual, and time consuming. Now, with the automation capabilities available through Awardco, my team saves 5-8 hours a week!
Kymberlee Stephens
Director of Employee Experience and Wellbeing
Dubai Airports
 
 
One month later, when we received the High Flyer, it was such a nice feeling—a true appreciation of our work. It felt good to be recognised.
Barkin Ozdemir
Content Development Manager, Brand & Communications, Dubai Airports
The Nest Schools
 
 
Automation is really important to us—we try to automate as much as we can so we can focus on what matters. Awardco's automation and integrations have fitted in perfectly.
Brittany Madonna
Senior VP of Marketing & Communications
NIBCO
 
 
Awardco has definitely helped us do recognition even better. Recognising someone you work with, even if you don’t see them every day, has been empowering.
Ashley Martin
President & CEO
4Refuel
 
 
We have an on-the-spot recognition programme where leaders can immediately recognise a CRP for demonstrating safe behaviour. That recognition is visible across the organisation, which motivates others to do the same. Instead of focusing on what went wrong, we’ve shifted our culture to spotlight what’s being done right—and that’s encouraged everyone to follow that path.
Roshan Varghese
Senior Director, Environment, Health & Safety
Alera Group
 
 
Colleagues must select a value from The Collaborative Way when giving recognition, making our feed daily proof of why our values are so important. It is a powerfully positive space. Leaders are really taking notice—they want to see their teams at the top of the adoption leaderboard because they know the impact our values have on employee performance and retention.
Pam Johnson
VP of HR
Children's Nebraska
 
 
One year into having sunshine, our recognition, feeling like we're recognised went up ten percent. I think that's just a true testament of how much it means to us. We do have those hard days. And again, the Sunshine Recognition Hub empowers our nurses and team members. It's given us a platform to recognise, those moments of of excellence.
Mellisa Renter
Director of Professional Nursing Practise
The Nest Schools
 
 
Switching from our previous platform to Awardco was the best decision we made. The customer service is excellent, the features are brilliant, and we love that they take our ideas and make them happen. They are always looking to innovate, which is one of our core values. We are extremely satisfied with Awardco and everyone here at The Nest loves the programme.
Sara Beer
Director of Core Values
Lockton
 
 
Almost a third of our associates work remotely. So, while we don't see them every day, Awardco has provided a platform where they are highly visible.
Tisa Penny
Engagement & Events Lead, 2025 Recognition Rockstar Winner

FAQ

Frequently asked questions

How does Awardco automate service-anniversary awards?
 

Awardco can use employee data, including hire dates and service dates, to identify eligible employees and trigger service-award programmes automatically. Organisations can configure milestone rules, award timing, communications, and recipients so HR teams do not have to track every anniversary manually.

The available automation depends on the employee data provided, the organisation’s configuration, and the programmes enabled for the account. Organisations can also establish processes for reviewing corrections, rehires, or changes to service-date information.

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Which milestones and recognition formats can we support with Awardco?
 

Organisations can recognise milestones such as five-, 10-, 15-, 20-, and 25-year anniversaries, as well as other employee milestones that fit your organisation's programme design.

A service-award programme can combine points, gifts, or awards with non-monetary recognition, such as certificates, digital messages, manager communications, or company celebrations. Organisations can choose whether to recognise only major anniversaries or create more frequent moments of appreciation between them.

Can we customise the reward amount and catalogue for each milestone?
 

Yes. Organisations can configure different award values, eligibility rules, and reward options for each milestone. For example, a 10-year anniversary can have a different budget or catalogue from a five-year anniversary.

Admins can use curated catalogues, branded merchandise, physical products, gift cards, experiences, charitable options, or other available rewards to create an experience that fits their culture and programme goals. Available options vary by country, reward type, and account configuration.

What can employees choose for their service award?
 

Depending on the organisation’s programme and location, employees may be able to choose from products, gift cards, experiences, charitable giving, branded merchandise, or other reward options.

This gives employees more flexibility than a single preselected gift and helps organisations accommodate different interests, lifestyles, and locations. The available catalogue and any redemption restrictions are determined by the organisation’s configuration and applicable requirements.

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How are service awards taxed?
 

Tax treatment depends on the reward type, award value, employee location, and applicable laws and regulations. Some service awards may qualify for different tax treatment than ordinary recognition, while gift cards, cash-equivalent rewards, or other options may be taxable.

Organisations should work with their finance, payroll, and tax teams to determine the appropriate treatment for each programme. Awardco can provide relevant award and redemption data to support the organisation’s reporting and payroll processes, but the organisation remains responsible for its tax decisions and compliance.

How do employees access and redeem service awards?
 

Employees can access their service awards through the Awardco experience made available by their organisation, including supported web or mobile access. They can review the award, select from the available options, and complete redemption according to the programme’s rules.

Organisations can use employee communications and rollout materials to help employees access the programme. For employees who do not regularly use work email or sit at a desk, organisations may provide alternative communications such as personal-email outreach, printed materials, QR codes, or other supported channels.

How are physical awards and digital recognition delivered?
 

Physical rewards can be shipped to an eligible employee using the delivery information and fulfilment options available for that reward and location. Digital recognition, such as a message or certificate, can be coordinated with the award to create a more complete milestone experience.

Delivery timing, shipping availability, tracking, personalisation, and packaging depend on the reward, destination, supplier, and programme configuration. Employees and admins can use the available order or fulfilment information to monitor the redemption process.

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How does Awardco support service awards across countries and regions?
 

Awardco can support localised service-award experiences for organisations with employees in multiple countries or regions. Depending on the organisation’s configuration, programmes can account for local reward options, currencies, languages, fulfilment capabilities, and tax considerations.

The available catalogue and delivery experience may differ by country. Global programmes should be designed with local requirements and the organisation’s legal, finance, payroll, and tax guidance in mind.

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Never miss another milestone

A strong recognition strategy starts with service awards. Celebrate tenure in a way that’s timely, impactful, and built to scale.