Employee Service Awards Platform

Never miss another milestone

Automate service awards in a way that’s meaningful, memorable, and tailored to every employee.

Return on recognition

Why celebrate work anniversaries?

Service anniversaries provide a powerful opportunity to show appreciation, reinforce a sense of belonging, and remind employees that their contributions truly matter.
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It's a built-in way to say thanks every year.

Performance
Businesswoman laughing and shaking hands in an office meeting
69
%
of employees say they would work harder if they felt more appreciated.
69
%
of employees say they would work harder if they felt more appreciated.

Appreciation is easy, but often overlooked in a busy environment. Service anniversaries are a built-in way to say thanks every year, ensuring employees feel celebrated for their great work.

Retention
Diverse professionals in meeting, woman in wheelchair engaging with colleague
31
%
lower turnover in companies with strong recognition programs.
31
%
lower turnover in companies with strong recognition programs.

When employees feel seen, they’re more likely to stick around. Never miss a chance to say thank you with powerful automations, customizable rewards, and an experience that will build culture from the ground up.

Engagement
Two colleagues laughing while reviewing documents and laptop in office
2
X
more engagement at work if employees receive regular recognition.
2
X
more engagement at work if employees receive regular recognition.

Engagement is a buzzword for a reason—because engaged employees are productive, happy employees. But it’s not just about business outcomes, engaged employees actually drive better outcomes from top to bottom.

end-to-end flexibility

Never forget a meaningful milestone

Jump into modern recognition with automation, customization, and endless flexibility—so every employee feels valued in a way that truly matters.

Memorybooks® Keepsakes

Like a high school yearbook, but better

Celebrate each work anniversary with a personalized keepsake—messages, photos, and memories from teammates, all compiled into a digital or printed MemoryBooks® keepsake.

  • Send automatic invites and reminders to peers to increase participation
  • Automate delivery and never miss another anniversary
  • Post MemoryBooks tributes to the social feed to share the love

testimonials

What customers say

Lockton
 
 
It humanizes our organization. I can wish someone a happy birthday in Philadelphia from my desk in Houston—because I saw it in the Awardco feed. That’s magic.
Smiling woman with long blonde wavy hair wearing a black top and a silver necklace against a black background.
Melissa York
SVP, Head of People & Culture
Southern Oregon Head Start
 
 
Awardco bridges the gap by giving us a platform to build each other up. There are centers that are really far from each other that can now feel connected to everybody else because we can share the great things that we're doing.
Heather Kent
Site Manager
Alera Group
 
 
Colleagues have to choose a value from The Collaborative Way when they recognize, making our recognition feed daily proof of why our values are so important. It’s such a powerfully positive place. Leaders are really taking notice—they want to see their teams at the top of the adoption leaderboard because they know the impact our values have on employee performance and retention.
Smiling woman with blonde hair wearing a black blazer and white blouse against a gray background.
Pam Johnson
VP of HR
McCormick & Company
 
 
With AI becoming more prominent, recognition helps us maintain the humanity and connection that define our culture. It highlights where employees create true value, even as technology expands.
Smiling woman with long dark hair wearing a black blazer and red lipstick against a gray background.
Lola Fawole
VP of HR Americas
ClickUp
 
 
At ClickUp, we like to recognize employees on their work anniversaries. Awardco makes this infinitely easier by automating the process. Now, employees receive a timely email on the day of their anniversary along with a small gift. It's just one small way we're able to express our gratitude and now we're able to do it without any manual labor on our end.
Smiling woman with long dark hair wearing a light purple sweater indoors.
Deanna Tindell
People Operations Specialist
Utah Jazz
 
 
Prior to Awardco, our process was clunky. Our reps were spending hundreds of hours stacking gifts, delivering them, packaging them. Now that we've been using Awardco, they've been able to focus their [time] elsewhere.
Casey Glines
Director of Member Experience, Utah Jazz / SEG
Kodiak
 
 
Recognition just reminds you that no, you are seen. Your work is not for nothing. You are appreciated. It feels great and helps you stay motivated, even when things are tough.
Smiling man wearing a blue Patagonia fleece jacket standing outdoors in a snowy landscape with evergreen trees in the background.
Zach Makoutz
Sr. Manager, Category Sales Product
Americare Senior Living
 
 
We love to catch our team members doing great things! They can’t pour into others from an empty cup. That’s why we invest in recognition and take the time to celebrate our people.
Smiling woman with long brown hair wearing a navy blazer and light pink shirt in a bright office setting.
Sarah Mazzocco
Chief People Officer
WOW! mobile boutique
 
 
Awardco actually cost us less than what we were doing in the past, and it's had a bigger impact on our ROI and employee engagement.
Jay Adhvaryu
Director of Finance and Compliance
Crumbl
 
 
For most companies, purpose, mission, and values can end up feeling like just words on paper. That’s why we were so interested in Awardco. It gives us an authentic way to bring our values to life. Every time someone recognizes a teammate, our purpose and values are right there, reinforcing what they look like in action every single day.
Josh Olofson
Vice President of Employee Experience
NIBCO
 
 
We've put a lot of resources and focus on associate engagement and overall morale and wellness. Because of the initiatives that we've put forth this year, we've realized an 8.2% reduction in our turnover rate.
Smiling woman with long dark hair with auburn highlights wearing a black top and silver earrings in front of a gray background.
Dawn Bloch
Chief People Officer
Crumbl
 
 
It's really fun to have a tool like Awardco to recognize and thank those people in a much more tangible way that's not only points in their wallet, but also a visible recognition that everybody can interact with.
Alejandra Caceres
Senior Vice President of Marketing
Crumbl
 
 
Beyond birthdays and anniversaries, Awardco gives us a meaningful way to recognize our values, which is honestly my favorite part of the program. Every company has values and a mission statement, but they can be easy to forget in the day-to-day. Awardco helps keep our values top of mind by tying them directly to recognition.
Shannon Martell
Employee Experience Specialist
Ampirical
 
 
I could rave to millions of people that I think this should be the platform of choice.
Smiling young man with short dark hair wearing a blue and white checkered shirt against a blue gradient background.
Ryan Zellner
Marketing & Corporate Communications Manager
Hertz
 
 
Using Awardco has given us the confidence that we've partnered with someone that knows what they're doing. We're not only saving a lot of time, but we're building the confidence of our employees as we express our appreciation to all of them worldwide.
Annasuela Fritz
HR Projects and Recognition Manager

FAQ

Frequently asked questions

How does Awardco automate service-anniversary awards?
 

Awardco can use employee data, including hire dates and service dates, to identify eligible employees and trigger service-award programs automatically. Organizations can configure milestone rules, award timing, communications, and recipients so HR teams do not have to track every anniversary manually.

The available automation depends on the employee data provided, the organization’s configuration, and the programs enabled for the account. Organizations can also establish processes for reviewing corrections, rehires, or changes to service-date information.

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Which milestones and recognition formats can we support with Awardco?
 

Organizations can recognize milestones such as five-, 10-, 15-, 20-, and 25-year anniversaries, as well as other employee milestones that fit your organizations program design.

A service-award program can combine points, gifts, or awards with non-monetary recognition, such as certificates, digital messages, manager communications, or company celebrations. Organizations can choose whether to recognize only major anniversaries or create more frequent moments of appreciation between them.

Can we customize the reward amount and catalog for each milestone?
 

Yes. Organizations can configure different award values, eligibility rules, and reward options for each milestone. For example, a 10-year anniversary can have a different budget or catalog from a five-year anniversary.

Admins can use curated catalogs, branded merchandise, physical products, gift cards, experiences, charitable options, or other available rewards to create an experience that fits their culture and program goals. Available options vary by country, reward type, and account configuration.

What can employees choose for their service award?
 

Depending on the organization’s program and location, employees may be able to choose from products, gift cards, experiences, charitable giving, branded merchandise, or other reward options.

This gives employees more flexibility than a single preselected gift and helps organizations accommodate different interests, lifestyles, and locations. The available catalog and any redemption restrictions are determined by the organization’s configuration and applicable requirements.

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How are service awards taxed?
 

Tax treatment depends on the reward type, award value, employee location, and applicable laws and regulations. Some service awards may qualify for different tax treatment than ordinary recognition, while gift cards, cash-equivalent rewards, or other options may be taxable.

Organizations should work with their Finance, payroll, and tax teams to determine the appropriate treatment for each program. Awardco can provide relevant award and redemption data to support the organization’s reporting and payroll processes, but the organization remains responsible for its tax decisions and compliance.

How do employees access and redeem service awards?
 

Employees can access their service awards through the Awardco experience made available by their organization, including supported web or mobile access. They can review the award, select from the available options, and complete redemption according to the program’s rules.

Organizations can use employee communications and rollout materials to help employees access the program. For employees who do not regularly use work email or sit at a desk, organizations may provide alternative communications such as personal-email outreach, printed materials, QR codes, or other supported channels.

How are physical awards and digital recognition delivered?
 

Physical rewards can be shipped to an eligible employee using the delivery information and fulfillment options available for that reward and location. Digital recognition, such as a message or certificate, can be coordinated with the award to create a more complete milestone experience.

Delivery timing, shipping availability, tracking, personalization, and packaging depend on the reward, destination, supplier, and program configuration. Employees and admins can use the available order or fulfillment information to monitor the redemption process.

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How does Awardco support service awards across countries and regions?
 

Awardco can support localized service-award experiences for organizations with employees in multiple countries or regions. Depending on the organization’s configuration, programs can account for local reward options, currencies, languages, fulfillment capabilities, and tax considerations.

The available catalog and delivery experience may differ by country. Global programs should be designed with local requirements and the organization’s legal, Finance, payroll, and tax guidance in mind.

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Ready to see Awardco in action?

Learn how Awardco can build culture, incentivize performance, and power engagement for your team.