Employee Service Awards Platform

Never miss another milestone

Automate service awards in a way that’s meaningful, memorable, and tailored to every employee.

Return on recognition

Why celebrate work anniversaries?

Service anniversaries provide a powerful opportunity to show appreciation, reinforce a sense of belonging, and remind employees that their contributions truly matter.

It's a built-in way to say thanks every year.

Performance
Businesswoman laughing and shaking hands in an office meeting
69
%
of employees say they would work harder if they felt more appreciated.
69
%
of employees say they would work harder if they felt more appreciated.

Appreciation is easy, but often overlooked in a busy environment. Service anniversaries are a built-in way to say thanks every year, ensuring employees feel celebrated for their great work.

Retention
Diverse professionals in meeting, woman in wheelchair engaging with colleague
31
%
lower turnover in companies with strong recognition programs.
31
%
lower turnover in companies with strong recognition programs.

When employees feel seen, they’re more likely to stick around. Never miss a chance to say thank you with powerful automations, customizable rewards, and an experience that will build culture from the ground up.

Engagement
Two colleagues laughing while reviewing documents and laptop in office
2
X
more engagement at work if employees receive regular recognition.
2
X
more engagement at work if employees receive regular recognition.

Engagement is a buzzword for a reason—because engaged employees are productive, happy employees. But it’s not just about business outcomes, engaged employees actually drive better outcomes from top to bottom.

end-to-end flexibility

Never forget a meaningful milestone

Jump into modern recognition with automation, customization, and endless flexibility—so every employee feels valued in a way that truly matters.

Memorybooks® Keepsakes

Like a high school yearbook, but better

Celebrate each work anniversary with a personalized keepsake—messages, photos, and memories from teammates, all compiled into a digital or printed MemoryBooks® keepsake.

  • Send automatic invites and reminders to peers to increase participation
  • Automate delivery and never miss another anniversary
  • Post MemoryBooks tributes to the social feed to share the love

testimonials

What customers say

NIBCO
 
 
People like to be recognized for what they’ve contributed. They’re proud of their work—and they should be.
Smiling woman with blonde hair wearing pearl earrings and a dark V-neck top against a gray background.
Ashley Martin
President & CEO
Lockton
 
 
As we’ve scaled, we’ve lost the day-to-day visibility into our people. Awardco fills that gap. Peer recognition surfaces contributions that would otherwise go unnoticed—especially from introverts or quiet top performers.
Smiling woman with long blonde wavy hair wearing a black top and pendant necklace on a black background.
Melissa York
SVP, Head of People & Culture
Greenfield Global
 
 
All of our locations have TV screens in some area of the facility. When you look up at the screen, not only do you get to see the recognition that you may have shared with somebody or that you may have received, but you get to see it across the company. Having a program that enables that to be done and shared is very special.
Smiling woman with straight black hair wearing a purple cardigan, black top, and white pendant necklace, standing with hands on hips.
Ashley Cato
Vice President People and Culture
NIBCO
 
 
We've put a lot of resources and focus on associate engagement and overall morale and wellness. Because of the initiatives that we've put forth this year, we've realized an 8.2% reduction in our turnover rate.
Smiling woman with long dark hair with auburn highlights wearing a black top and silver earrings in front of a gray background.
Dawn Bloch
Chief People Officer
America First Credit Union
 
 
After COVID hit we had over 1800 employees go remote. Our HQ campus became a ghost town. We couldn't do the high touch thing anymore, but still wanted to engage our workforce. Because of the nature of remote work, we didn't even know which employees were where, and there was no way we could use our old system of bi-annual distribution. We had gotten so much positive feedback with our service anniversary program that we reached out to Awardco to see if they could do something to help us with our bonus program.
Jodi Gonzales
HR Manager
Dubai Airports
 
 
We did our first cycling project on the runway. It was a crazy and challenging idea, but the team did an amazing job—and receiving a High Flyer for it felt incredible.
Smiling man with dark hair and beard wearing a black shirt against a gray background.
Barkin Ozdemir
Content Development Manager, Brand & Communications, Dubai Airports
Children's Nebraska
 
 
People are busy. It's hard. We have our highest volumes we've ever had with patients. But when people take the time to celebrate one another, then we can really see that hope and that goodness beyond that. And so I really think that why we're successful is because our team cares about one another, and they take the time to recognize one another.
Smiling woman with long brown hair wearing a white blouse, standing in front of a window with a blurred outdoor background.
Madeline Quinn
Employee Experience Manager
Hertz
 
 
I'd like for others to look at Hertz and say ‘they're doing something right’. They're listening to employees, taking that feedback and continuing to build upon their recognition programs. Just to let them know that it is part of our culture and it's not just a platform.
Smiling woman with long blonde hair wearing a black blazer and pink top, standing outdoors with crossed arms and blurred greenery in background.
Jessica Mollica
Vice President, Human Resources Field
Lockton
 
 
As a system administrator managing the back-end, being able to hand out physical AwardCodes takes out the administrative work. We no longer have to track names, who's getting what points from what event.
Smiling woman with wavy dark hair wearing a green blouse with textured dots against a black background.
Tisa Penny
Engagement & Events Lead, 2025 Recognition Rockstar Winner
Quick Quack Car Wash
 
 
Getting buy-in was super easy. No one really questions it. After all, what's wrong with recognizing people and telling them they did a good job?
Christina Castro
Training Leader
Dubai Airports
 
 
The High Flyer program has made a significant difference in how our teams perform and work together. One of my shifts has won the award twice this year, and you can see the motivation and pride reflected in their daily behaviors.
Smiling man in a blue suit with a white shirt and orange tie against a white background.
Kan Ni
Vice President, Airport Operations Control Center, Dubai Airports
McCormick & Company
 
 
Ease of access is where we’re trying to bridge the gap so everyone can participate. Bravo makes recognition more visible for all of us. It takes a team—everyone has a piece of the puzzle—and recognition is something we can take home with us.
Dave Hall
Department Manager
Cinemark
 
 
Awardco significantly enhances employee engagement and helps our employees feel valued and appreciated, leading to higher morale. Offering customizable recognition programs for Cinemark and a wide range of awards helps align with our employees' interests and ensures that all employees, from theatre staff to management, feel valued and appreciated.
Ann O'Keefe
Director of Benefits
Crumbl
 
 
The product that we're putting out is a lot of fun, but it is not easy to do what we do every single week. People are working really, really hard, and if they feel like just another cog in the machine, that can get disheartening really quickly. Taking that extra time to show appreciation for above-and-beyond effort is really important and reinforces good relationships.
Alejandra Caceres
Senior Vice President of Marketing
Crumbl
 
 
The beauty of Awardco is that it empowers everybody to make sure good work doesn’t go unnoticed. When people see recognitions coming through, it’s meaningful for the person receiving it, but it also shows everyone else how important recognition is. That’s what Awardco allows us to do—make appreciation visible across the company.
Josh Olofson
Vice President of Employee Experience

FAQ

Frequently asked questions

How does Awardco automate service-anniversary awards?
 

Awardco can use employee data, including hire dates and service dates, to identify eligible employees and trigger service-award programs automatically. Organizations can configure milestone rules, award timing, communications, and recipients so HR teams do not have to track every anniversary manually.

The available automation depends on the employee data provided, the organization’s configuration, and the programs enabled for the account. Organizations can also establish processes for reviewing corrections, rehires, or changes to service-date information.

Which milestones and recognition formats can we support with Awardco?
 

Organizations can recognize milestones such as five-, 10-, 15-, 20-, and 25-year anniversaries, as well as other employee milestones that fit your organizations program design.

A service-award program can combine points, gifts, or awards with non-monetary recognition, such as certificates, digital messages, manager communications, or company celebrations. Organizations can choose whether to recognize only major anniversaries or create more frequent moments of appreciation between them.

Can we customize the reward amount and catalog for each milestone?
 

Yes. Organizations can configure different award values, eligibility rules, and reward options for each milestone. For example, a 10-year anniversary can have a different budget or catalog from a five-year anniversary.

Admins can use curated catalogs, branded merchandise, physical products, gift cards, experiences, charitable options, or other available rewards to create an experience that fits their culture and program goals. Available options vary by country, reward type, and account configuration.

What can employees choose for their service award?
 

Depending on the organization’s program and location, employees may be able to choose from products, gift cards, experiences, charitable giving, branded merchandise, or other reward options.

This gives employees more flexibility than a single preselected gift and helps organizations accommodate different interests, lifestyles, and locations. The available catalog and any redemption restrictions are determined by the organization’s configuration and applicable requirements.

How are service awards taxed?
 

Tax treatment depends on the reward type, award value, employee location, and applicable laws and regulations. Some service awards may qualify for different tax treatment than ordinary recognition, while gift cards, cash-equivalent rewards, or other options may be taxable.

Organizations should work with their Finance, payroll, and tax teams to determine the appropriate treatment for each program. Awardco can provide relevant award and redemption data to support the organization’s reporting and payroll processes, but the organization remains responsible for its tax decisions and compliance.

How do employees access and redeem service awards?
 

Employees can access their service awards through the Awardco experience made available by their organization, including supported web or mobile access. They can review the award, select from the available options, and complete redemption according to the program’s rules.

Organizations can use employee communications and rollout materials to help employees access the program. For employees who do not regularly use work email or sit at a desk, organizations may provide alternative communications such as personal-email outreach, printed materials, QR codes, or other supported channels.

How are physical awards and digital recognition delivered?
 

Physical rewards can be shipped to an eligible employee using the delivery information and fulfillment options available for that reward and location. Digital recognition, such as a message or certificate, can be coordinated with the award to create a more complete milestone experience.

Delivery timing, shipping availability, tracking, personalization, and packaging depend on the reward, destination, supplier, and program configuration. Employees and admins can use the available order or fulfillment information to monitor the redemption process.

How does Awardco support service awards across countries and regions?
 

Awardco can support localized service-award experiences for organizations with employees in multiple countries or regions. Depending on the organization’s configuration, programs can account for local reward options, currencies, languages, fulfillment capabilities, and tax considerations.

The available catalog and delivery experience may differ by country. Global programs should be designed with local requirements and the organization’s legal, Finance, payroll, and tax guidance in mind.

Ready to see Awardco in action?

Learn how Awardco can build culture, incentivize performance, and power engagement for your team.