Explore the new State of Recognition 2026 report

 

Recognize Customer-Facing Teams

Build better customer service through recognition

Happy employees create happy customers—and effective recognition creates happy employees.

Features for Customer-Facing Teams

Recognize the people that drive customer joy

89% of companies with strong employee engagement report better customer satisfaction. It’s that simple.

External Recognition

Customers recognizing employees builds better culture.

Customers scan a QR code, type up a shout out, and send
Real-time appreciation from customers reinforces good work
Employees see their impact and are motivated to do more

Peer-to-Peer Recognition

Allow employees to recognize each other quickly and easily.

Strengthen good vibes with shoutouts & kudos
Add points that can be spent on millions of rewards
Boost teamwork and collaboration

Incentivize Behavior

Drive productivity, performance, sales, learning, and more.

Create competitions with leaderboards and points
Incentivize learning by rewarding course completion
Boost productivity, promote wellness, or encourage compliance

Motivate Feedback

Incentivize participation and reward great feedback.

Integrate with existing customer support feedback surveys
Award points for participation
Track participation in one unified location

Recognize Customers

Rewards for your customers and fans to boost loyalty.

Create custom catalogues for customers or fans to select gifts
Send packages to recognize loyal customers
Compensate volunteers, donors, and other patrons

return on recognition

Stronger customer loyalty starts with better employee experience

Over half of customers leave after a bad experience. Employee rewards and recognition create positive vibes for both employees and customers, driving engagement and loyalty.

39
%
improvement in employee engagement with recognition.
48
%
lower burnout rates with effective recognition programs.
31
%
reduction in turnover with rewarding employee recognition.

testimonials

See how teams succeed with Awardco

Dubai Airports
Within AOCC, we’ve built peer nominations into the process. The more recognitions a team member receives, the more points they earn toward winning a High Flyer award. This has fostered real cohesion, inclusivity, and teamwork across the department.
Kan Ni
Vice President, Airport Operations Control Center, Dubai Airports
PMG
When employees feel seen and appreciated, they’re more engaged and engagement drives performance. Using Awardco helps leaders and managers recognize impact in real time and that momentum drives continued and lasting success.
Monica Gunderson
Talent Management Lead
Our investment to leverage the Center of Excellence team at Awardco was the best decision we made. Katie didn’t just advise, she partnered. She brought deep healthcare expertise and helped us translate what recognition should feel like for clinicians into something that actually works for a deskless, clinical workforce. With her leadership, we built our Awardco instance as a true virtual haven: a values-based recognition experience designed with and for our teams, easily accessible, and directly tied to our mission. The result is an always-on program that makes it easy to celebrate the moments that matter — strengthening connection, belonging, and pride across the organization.
Megan Vera Weaklend
SVP of Marketing & Customer Experience
CloudFit Software
Awardco has provided significant time savings. Our previous program was clunky, manual, and time consuming. Now, with the automation capabilities available through Awardco, my team saves 5-8 hours a week!
Kymberlee Stephens
Director of Employee Experience and Wellness
Americare Senior Living
When people join Americare, we want them to feel like they're part of something bigger than just a job, that it's part of having purpose because they get to make a difference in residents' lives.
Mary Eaves
Senior VP of Operations (Assisted Living Division)
The Nest Schools
The best decision we made was switching from our previous platform to Awardco. The customer service is excellent, the features are amazing, and we LOVE that they take our ideas and make them happen. They are always looking at innovating, which is one of our core values. We are extremely satisfied with Awardco and everyone here at The Nest LOVES the program.
Sara Beer
Director of Core Values
Dubai Airports
The scalability of the Awardco platform makes it the perfect partner for Dubai Airports. It evolves as we evolve—allowing us to introduce new efficiencies and features while keeping recognition simple and user-friendly.
Khulood AlMarzooqi
Director of Total Rewards & Employee Engagement, Dubai Airports
Dubai Airports
The High Flyer program has made a significant difference in how our teams perform and work together. One of my shifts has won the award twice this year, and you can see the motivation and pride reflected in their daily behaviors.
Kan Ni
Vice President, Airport Operations Control Center, Dubai Airports
 
 

Retain customers, improve employee experience

Happy employees lead to happy customers, which leads to better results and impressive ROI. See how recognition can fuel the cycle.