Explore the new State of Recognition 2026 report

 

Recognize Customer-Facing Teams

Build better customer service through recognition

Happy employees create happy customers—and effective recognition creates happy employees.

Features for Customer-Facing Teams

Recognize the people that drive customer joy

89% of companies with strong employee engagement report better customer satisfaction. It’s that simple.

External Recognition

Customers recognizing employees builds better culture.

Customers scan a QR code, type up a shout out, and send
Real-time appreciation from customers reinforces good work
Employees see their impact and are motivated to do more

Peer-to-Peer Recognition

Allow employees to recognize each other quickly and easily.

Strengthen good vibes with shoutouts & kudos
Add points that can be spent on millions of rewards
Boost teamwork and collaboration

Incentivize Behavior

Drive productivity, performance, sales, learning, and more.

Create competitions with leaderboards and points
Incentivize learning by rewarding course completion
Boost productivity, promote wellness, or encourage compliance

Motivate Feedback

Incentivize participation and reward great feedback.

Integrate with existing customer support feedback surveys
Award points for participation
Track participation in one unified location

Recognize Customers

Rewards for your customers and fans to boost loyalty.

Create custom catalogues for customers or fans to select gifts
Send packages to recognize loyal customers
Compensate volunteers, donors, and other patrons

return on recognition

Stronger customer loyalty starts with better employee experience

Over half of customers leave after a bad experience. Employee rewards and recognition create positive vibes for both employees and customers, driving engagement and loyalty.

39
%
improvement in employee engagement with recognition.
48
%
lower burnout rates with effective recognition programs.
31
%
reduction in turnover with rewarding employee recognition.

testimonials

See how teams succeed with Awardco

Pilot Company
We appreciate the user-friendly interface and the ample functionality of the platform, which has enabled us to better recognize team members as well as better support end users.
Sica Simon
HR Analyst
Kodiak
There's plenty of research that shows the compounding impact of how when other people can see recognition, it creates that snowball effect. And so it just makes people work better together. They feel more as part of the team.
Zach Makoutz
Sr. Manager, Category Sales Product
4Refuel
We were doing recognition even before we adopted this platform, but this platform made it so easy for our frontline leaders and middle managers to run the recognition program.
Roshan Varghese
Sr. Director, Environment, Health & Safety
4Refuel
We have a lot of different programs to ensure we encompass all our employees. Three of them tie directly to our core values: our peer-to-peer program, our manager-led programs, and our safety programs—like our Safety All-Stars, which is a monthly automated award.
Marna Lagerquist
Manager, Talent Acquisition and Development
Americare Senior Living
They really took the time to understand us, what we did before, and how what they’re going to bring to the table could enhance it from there
Pat Cokingtin
Senior VP of Sales & Marketing
PMG
Positive recognition is contagious, and myKudos [Awardco] serves as an incredible platform to uplift others, celebrate their wins, and inspire everyone to give their best to PMG and our clients.
Melodie Cottingham
Convergent Video/Audio Director
4Refuel
Through our work phones, we get an email when we’ve earned points, and then we can log in to see our total, explore reward options, and decide how we want to use them. It stays top of mind throughout the day—whether we’re driving or working at customer sites.
Christopher Whilsmith
Certified Refueling Professional
The Nest Schools
Just managing our custom rewards felt like a full-time job with our previous vendor—it took all day every Friday. With Awardco, I don't have to do any of the manual fulfillment work anymore. I'm saving 6-8 hours a week, just managing orders.
Sara Beer
Director of Core Values
 
 

Retain customers, improve employee experience

Happy employees lead to happy customers, which leads to better results and impressive ROI. See how recognition can fuel the cycle.