Explore the new State of Recognition 2026 report

 

Recognize Customer-Facing Teams

Build better customer service through recognition

Happy employees create happy customers—and effective recognition creates happy employees.

Features for Customer-Facing Teams

Recognize the people that drive customer joy

89% of companies with strong employee engagement report better customer satisfaction. It’s that simple.

External Recognition

Customers recognizing employees builds better culture.

Customers scan a QR code, type up a shout out, and send
Real-time appreciation from customers reinforces good work
Employees see their impact and are motivated to do more

Peer-to-Peer Recognition

Allow employees to recognize each other quickly and easily.

Strengthen good vibes with shoutouts & kudos
Add points that can be spent on millions of rewards
Boost teamwork and collaboration

Incentivize Behavior

Drive productivity, performance, sales, learning, and more.

Create competitions with leaderboards and points
Incentivize learning by rewarding course completion
Boost productivity, promote wellness, or encourage compliance

Motivate Feedback

Incentivize participation and reward great feedback.

Integrate with existing customer support feedback surveys
Award points for participation
Track participation in one unified location

Recognize Customers

Rewards for your customers and fans to boost loyalty.

Create custom catalogues for customers or fans to select gifts
Send packages to recognize loyal customers
Compensate volunteers, donors, and other patrons

return on recognition

Stronger customer loyalty starts with better employee experience

Over half of customers leave after a bad experience. Employee rewards and recognition create positive vibes for both employees and customers, driving engagement and loyalty.

39
%
improvement in employee engagement with recognition.
48
%
lower burnout rates with effective recognition programs.
31
%
reduction in turnover with rewarding employee recognition.

testimonials

See how teams succeed with Awardco

Aptive Environmental
With Awardco we now have more visibility into our incentive budgets than ever, and can be more judicious about our incentive spend.
Lacy Andersen
Project Manager
Lockton
You get the same feeling when you are recognized as when you are recognizing someone else. Awardco gives you that platform and makes it so easy to gain those feelings. I love seeing my team being recognized or my leaders recognizing the teams.
Tisa Penny
Engagement & Events Lead, 2025 Recognition Rockstar Winner
4Refuel
It’s really meaningful to see CRPs who are out on the road by themselves, along with employees working from home, still interacting and connecting through the platform. It’s almost like our 4Refuel Facebook—bringing everyone together no matter where they’re working.
Lynne Harkness
VP, People & Culture
MagnaFlow
Our turnover definitely went down after implementing Awardco, especially compared to the previous year. We've noticed that recognition, along with rewards like Amazon items and prepaid Visa cards, has had a big impact on retention without being a huge cost to the company.
Sonia Magdaleno
Talent and Engagement Specialist
Percepta
Our operational leaders really appreciate how easy it is to reward their teams through the Awardco platform, irrespective of global location. For the staff that are receiving recognition, being able to access and spend the points straight away enhances the perceived value of the reward.
Scott Collins
Executive Director
4Refuel
Employees look forward to seeing their monthly Safety All-Star points. Those conversations happen in lunchrooms, dressing rooms—it becomes part of our culture.
Roshan Varghese
Sr. Director, Environment, Health & Safety
4Refuel
We have a lot of different programs to ensure we encompass all our employees. Three of them tie directly to our core values: our peer-to-peer program, our manager-led programs, and our safety programs—like our Safety All-Stars, which is a monthly automated award.
Marna Lagerquist
Manager, Talent Acquisition and Development
Americare Senior Living
When people join Americare, we want them to feel like they're part of something bigger than just a job, that it's part of having purpose because they get to make a difference in residents' lives.
Mary Eaves
Senior VP of Operations (Assisted Living Division)
 
 

Retain customers, improve employee experience

Happy employees lead to happy customers, which leads to better results and impressive ROI. See how recognition can fuel the cycle.