Explore the new State of Recognition 2026 report

 

Recognize Customer-Facing Teams

Build better customer service through recognition

Happy employees create happy customers—and effective recognition creates happy employees.

Features for Customer-Facing Teams

Recognize the people that drive customer joy

89% of companies with strong employee engagement report better customer satisfaction. It’s that simple.

External Recognition

Customers recognizing employees builds better culture.

Customers scan a QR code, type up a shout out, and send
Real-time appreciation from customers reinforces good work
Employees see their impact and are motivated to do more

Peer-to-Peer Recognition

Allow employees to recognize each other quickly and easily.

Strengthen good vibes with shoutouts & kudos
Add points that can be spent on millions of rewards
Boost teamwork and collaboration

Incentivize Behavior

Drive productivity, performance, sales, learning, and more.

Create competitions with leaderboards and points
Incentivize learning by rewarding course completion
Boost productivity, promote wellness, or encourage compliance

Motivate Feedback

Incentivize participation and reward great feedback.

Integrate with existing customer support feedback surveys
Award points for participation
Track participation in one unified location

Recognize Customers

Rewards for your customers and fans to boost loyalty.

Create custom catalogues for customers or fans to select gifts
Send packages to recognize loyal customers
Compensate volunteers, donors, and other patrons

return on recognition

Stronger customer loyalty starts with better employee experience

Over half of customers leave after a bad experience. Employee rewards and recognition create positive vibes for both employees and customers, driving engagement and loyalty.

39
%
improvement in employee engagement with recognition.
48
%
lower burnout rates with effective recognition programs.
31
%
reduction in turnover with rewarding employee recognition.

testimonials

See how teams succeed with Awardco

Lockton
When I pitched Awardco to our leadership team, I shared the risk of losing connection as we grow. I framed it as a strategic need. Their response? ‘Stop talking. Just do it.
Melissa York
SVP, Head of People & Culture
4Refuel
It’s really meaningful to see CRPs who are out on the road by themselves, along with employees working from home, still interacting and connecting through the platform. It’s almost like our 4Refuel Facebook—bringing everyone together no matter where they’re working.
Lynne Harkness
VP, People & Culture
Americare Senior Living
There are many ways to define Americare’s culture, but at its foundation it has always been about recognition, recognition for our employees and for each other. We’ve built that into so many of our programs and systems.
Pat Cokingtin
Senior VP of Sales & Marketing
Beckman Coulter
Change management was a concern when exploring new vendors. However, our leadership, HR, and associates have smoothly transitioned to Awardco, and they appreciate its straightforward and intuitive design, which surpasses the complexities of previous platforms.
Kerie Rogers
HR Operations Leader
4Refuel
Often, you're on the road for an entire shift, and you may not necessarily interact with a lot of other colleagues… And so being recognized helps you feel more connected with the team.
Christopher Whilsmith
Certified Refueling Professional
Quick Quack Car Wash
Awardco has made employees' lives easier. Working outside in the elements with the customers can be tough, but being recognized, seen, heard, and valued makes it easier.
Christina Castro
Training Leader
PMG
Awardco made it easy for every employee, whether in Dallas or the UK, to feel seen, valued, and celebrated.
Pam Buyers
Head of Culture
CloudFit Software
Awardco has provided significant time savings. Our previous program was clunky, manual, and time consuming. Now, with the automation capabilities available through Awardco, my team saves 5-8 hours a week!
Kymberlee Stephens
Director of Employee Experience and Wellness
 
 

Retain customers, improve employee experience

Happy employees lead to happy customers, which leads to better results and impressive ROI. See how recognition can fuel the cycle.