Explore the new State of Recognition 2026 report

 

Sales incentive Platform & Programs

High-performing sales teams start here

Build motivated sales teams with customized incentives and quality rewards that employees actually want.

Return on recognition

Sales incentives that drive results

Strategic and effective incentives keep your sales force engaged, productive, and focused on what matters most, driving consistent performance across all teams and locations.

22
%
more team productivity
89
%
increase in engagement
147
%
better performance vs competitors

custom incentive programs

Motivation that moves the needle

Easily create any kind of incentive program to motivate teams, increase pipeline velocity, and build better SPIFFs. Custom-built for closers.

How it works

Build programs people actually use

STEP 1

Set budget, goals, and eligibility

Decide what behaviors to drive and what results to reward, then set desired eligibility. Build the incentive to fit the team, culture, and budget.

STEP 2

Tailor rewards to build excitement

Create custom catalogs of items or offer access to millions of global rewards, experiences, tickets, and more—all on the Awardco reward network.

STEP 3

Visualize results and manage performance

Use robust reporting tools to track engagement, participation, reward spend, and more. Easily adjust incentive parameters whenever necessary.

STEP 4

Automate management

Automate reminders, notifications, approvals, reward fulfillment, and point distribution, saving time and effort.

Testimonials

What our customers say

Recognition just reminds you that no, you are seen. Your work is not for nothing. You are appreciated. It feels great and helps you stay motivated, even when things are tough.
Zach Makoutz
Sr. Manager, Category Sales Product
Kodiak
Recognition truly is a cornerstone of PMG’s culture because it fuels engagement, strengthens relationships, and reinforces the behaviors that drive our success. It allows you to immediately recognize big and small wins where that impact is immediately felt.
Mary O’Brien
Head of Programmatic
PMG
Companies that invest in recognition are seen as people-centric. When people feel appreciated for their contributions and are truly engaged, they’re more innovative, more creative, and more willing to think beyond the status quo. This elevates work, fuels stronger business outcomes and can foster deeper customer relationships.
Monica Gunderson
Talent Management Lead
PMG
When I joined Lockton, we didn’t have a recognition platform. It was the first thing I pushed for—because I’ve seen firsthand how important it is. People want to feel seen and validated.
Selia Wood
AVP, Talent & Engagement
Lockton
I genuinely enjoy reading the daily kudos in Slack. Seeing the names and stories of colleagues going above and beyond is inspiring—it motivates me every day and reminds me why I’m proud to be part of PMG.
Melodie Cottingham
Convergent Video/Audio Director
PMG
Talented, motivated, competitive people are just attracted to this brand. Humans are very similar. They wanna be seen. They wanna be recognized. They wanna be valued.
Melissa York
SVP, Head of People & Culture
Lockton
We hear positive feedback about Awardco from employees all the time! They love the program, especially the peer-to-peer recognition feature. Reading through the recognition feed and seeing what employees are posting about one another reinforces our culture and just brings joy.
Kymberlee Stephens
Director of Employee Experience and Wellness
CloudFit Software
I really like the fact that the company I work for, GoHealth, utilizes this program to incentive our team to help motivate us to perform our everyday job. They provide us with Awardco points when we're in training, helping us to retain product knowledge and also as an extra incentive to hit our metrics. Really an awesome program!
Alejandro P.
Senior Benefit Consultant

Integrations

Automate incentives with sales data

Streamline incentives with seamless connectivity to the sales tools and data you already use.

Incentivize high-performing teams

Start building incentives that drive productivity, motivate excellence, and build a culture of success.