Sales Incentive Platform and Programs

High-performing sales teams start here

Build motivated sales teams with customized incentives and quality rewards that employees actually want.

Return on recognition

Sales incentives that drive results

Strategic and effective incentives keep your sales force engaged, productive, and focused on what matters most, driving consistent performance across all teams and locations.

22
%
more team productivity
89
%
increase in engagement
147
%
better performance vs competitors

custom incentive programs

Motivation that moves the needle

Easily create any kind of incentive program to motivate teams, increase pipeline velocity, and build better SPIFFs. Custom-built for closers.

How it works

Build programs people actually use

STEP 1

Set budget, goals, and eligibility

Decide what behaviors to drive and what results to reward, then set desired eligibility. Build the incentive to fit the team, culture, and budget.

STEP 2

Tailor rewards to build excitement

Create custom catalogs of items or offer access to millions of global rewards, experiences, tickets, and more—all on the Awardco reward network.

STEP 3

Visualize results and manage performance

Use robust reporting tools to track engagement, participation, reward spend, and more. Easily adjust incentive parameters whenever necessary.

STEP 4

Automate management

Automate reminders, notifications, approvals, reward fulfillment, and point distribution, saving time and effort.

Testimonials

What our customers say

We used to give everyone a trophy at our annual event. Now, we reward true top performers. Awardco enables smarter, more meaningful recognition and spend.
Smiling woman with long wavy blonde hair wearing a black top and a pendant necklace against a black background.
Melissa York
SVP, Head of People & Culture
Lockton
Within AOCC, we’ve built peer nominations into the process. The more recognitions a team member receives, the more points they earn toward winning a High Flyer award. This has fostered real cohesion, inclusivity, and teamwork across the department.
Smiling man in blue suit jacket, white shirt, and brown tie against a white background.
Kan Ni
Vice President, Airport Operations Control Center, Dubai Airports
Dubai Airports
It's really fun to have a tool like Awardco to recognize and thank those people in a much more tangible way that's not only points in their wallet, but also a visible recognition that everybody can interact with.
Alejandra Caceres
Senior Vice President of Marketing
Crumbl
It is a great platform that keeps our sales team highly motivated to bring in some great numbers. I would totally recommend for more business to acquire their services and implement these incentive programs.
Muhammad B.
Sales Manager
I’ve been recognized myself, and it felt wonderful—surprising, but also deeply motivating. I’ve also had the privilege of recognizing teams for delivering major projects, which brought departments together in a unified sense of achievement.
Smiling man wearing a blue suit, white shirt, and orange tie against a white background.
Kan Ni
Vice President, Airport Operations Control Center, Dubai Airports
Dubai Airports
When employees feel seen and appreciated, they’re more engaged and engagement drives performance. Using Awardco helps leaders and managers recognize impact in real time and that momentum drives continued and lasting success.
Smiling woman with blonde hair wearing a black blazer and a delicate gold necklace against a white background.
Monica Gunderson
Talent Management Lead
PMG
We selected Awardco after a focus group review. It was hands down unanimous. Everyone loved how clean, easy, and intuitive Awardco was, especially the ‘Who do you want to recognize?’ prompt right when you log in.
Smiling woman with dark wavy hair wearing a lavender blouse and white earrings against a black background.
Selia Wood
AVP, Talent & Engagement
Lockton
We're very deliberate in the culture that we built. It is a constant effort every day. We value integrity, innovation, and we have an awesome culture because of who we hire. We've got a huge team of really talented individuals. They need to know that they're looked up to, that what they do is impactful and it means a lot to those around them.
Bryce Redd
CTO
Crumbl

Integrations

Automate incentives with sales data

Streamline incentives with seamless connectivity to the sales tools and data you already use.

FAQ

Frequently asked questions

Is Awardco designed for commissions, sales incentives, or both?
 

Awardco sales incentives are designed for performance-based programs such as sales contests, spiffs, promotions, and other short-term or targeted incentives. These programs can complement an organization’s commission or compensation process, but they are not necessarily a replacement for a full commission-calculation and payroll system.

The right approach depends on the organization’s incentive model, performance data, payout requirements, and payroll processes. During evaluation, teams can define which activities belong in Awardco and which remain in their existing compensation systems.

Can Awardco automate incentive calculations and payouts?
 

Awardco can help organizations automate incentive programs using configured rules, eligibility criteria, performance data, approvals, and payout workflows.

Depending on the program, organizations may be able to import or connect performance data, calculate awards according to defined rules, route results for approval, and distribute rewards to eligible employees. This can reduce spreadsheet-based calculations and manual payout administration.

The level of automation depends on the data source, calculation logic, integration method, and program configuration.

Can Awardco support complex incentive rules, quotas, tiers, and eligibility requirements?
 

Organizations can configure incentive programs around rules such as goals, quotas, thresholds, tiers, weighted metrics, time periods, employee groups, locations, and other eligibility conditions.

Programs can be designed for different teams or regions and can account for common changes such as new hires, transfers, promotions, and other eligibility updates. The specific rules supported depend on the program design and available performance data.

How do approvals, bulk payouts, and audit trails work?
 

Organizations can configure approval steps so managers, program owners, finance teams, or other designated reviewers can validate incentive results before rewards are issued.

After approval, eligible awards can be processed individually or in bulk. Program records and reporting can help organizations track eligibility, calculations, approvals, payouts, and adjustments, creating a more consistent and auditable process than email or spreadsheet workflows.

What types of rewards can employees receive?
 

Depending on the organization’s program and location, employees may be able to choose from rewards such as gift cards, merchandise, products, experiences, travel-related options, charitable contributions, or other available rewards.

Organizations can configure reward options around the goals of the program, employee preferences, budget, and local requirements. Some programs may also support cash-like or payroll-connected rewards where available and appropriate.

Available reward types vary by country, program configuration, and applicable tax or payroll rules.

Incentivize high-performing teams

Start building incentives that drive productivity, motivate excellence, and build a culture of success.