Create your 2027 engagement playbook (plus live giveaway!)

 

Automated Employee Milestones

Make every milestone easier to celebrate

Create a more meaningful experiences without adding more manual work for your team. Awardco helps automate milestone moments while giving employees a recognition experience that feels personal and well timed.

Why Celebrate Your Employees

Feeling valued fuels culture and performance

Celebrating employees builds stronger culture, deeper connection, and lasting engagement across the organization.

Smiling woman in beige blazer looking at phone in urban settingEmployee Appreciation Day notification with 50 points and colorful confetti

Personalization at Scale

Never miss a meaningful moment

Add automation to enhance programs so no milestone, service anniversary, or meaningful moment is missed—boosting belonging and building a culture of recognition.

Systematic Automation settings page with three toggleable features activatedUpcoming Milestones dashboard showing employee birthday and work anniversary

Automation

Hands-free and high impact

Eliminate manual work and ensure every milestone is celebrated on time, every time with integrated automations.

Scalable for Every Team

From small teams to international enterprises, Awardco supports every stage of growth no matter the size or structure.

Built-In Efficiency

Integrate with your HRIS, automate onboarding and anniversaries, and rest easy—every moment is covered.

Inclusive by Design

Every birthday, anniversary, and milestone gets the spotlight it deserves and ensures no one is left out.

Moments worth celebrating

Meaningful ways to celebrate your team

Employee Onboarding

Celebrate new hires with automated and custom recognition that welcomes, engages, and reinforces culture from day one.

Welcome to the Team welcome card from Summit Co. in bright blueEmployee recognition message welcoming new team member with profile picture

Birthdays

Make every employee's birthday count with automated recognitions and meaningful rewards that are personal and memorable.

Diagram illustrating the rate of AWS Lambda invocation with spikes, peaks, valleys, and a 1600 concurrent invocation limit.Birthday rewards page with AirPods Pro and salary increase options

Holidays

Bring festive fun into any recognition strategy with personalized programs for all holidays big and small, with minimal manual effort.

Illustration of a puzzle piece in light blue color on a transparent background.Points awarded for different holidays throughout the year

Service Awards

Never miss another milestone. Recognize tenured employees with automated, global delivery of meaningful service awards.

Illustration of a small potted cactus with two flowers, one pink and one red, on a leafy branch background in a rounded light green shape.Artistic 10-year anniversary award trophy with scenic background

Life Events

From weddings and new homes to furry friends and diplomas, easily recognize every personal milestone.

Abstract blue geometric shape with rounded rectangular formsFour life milestone icons: graduation, new house, engagement, marriage

MemoryBooks®

MemoryBooks enable teammates to contribute heartfelt notes and photos, creating a one-of-a-kind digital or printed celebration.

Green geometric shape resembling a stylized letter L or game pieceDiverse group of coworkers taking a cheerful selfie together

testimonials

See what customers are saying

McCormick & Company
 
 
Bravo has been a real game changer for us. Every day, employees are actively seeking out opportunities to recognize one another. They can celebrate meaningful milestones in their own lives and in their peers’ lives, and they can see great work happening across the organization. It’s created space for recognition to thrive.
Woman with long dark hair wearing a black top, smiling against a plain gray background.
Lola Fawole
VP of HR Americas
PMG
 
 
Companies that invest in recognition are seen as people-centric. When people feel appreciated for their contributions and are truly engaged, they’re more innovative, more creative, and more willing to think beyond the status quo. This elevates work, fuels stronger business outcomes and can foster deeper customer relationships.
Smiling woman with blonde hair wearing a black blazer and gold necklace against a white background.
Monica Gunderson
Talent Management Lead
NIBCO
 
 
People like to be recognized for what they’ve contributed. They’re proud of their work—and they should be.
Smiling woman with blonde hair wearing pearl earrings and a dark V-neck top against a gray background.
Ashley Martin
President & CEO
McCormick & Company
 
 
We know that there is a direct tie between how recognized and appreciated someone feels and how engaged they are and productive in their work.
Smiling woman with blonde hair wearing a floral-patterned navy jacket and white top against a textured beige background.
Sierra Capone
Director, Wellbeing & Employee Experience
Alera Group
 
 
Colleagues have to choose a value from The Collaborative Way when they recognize, making our recognition feed daily proof of why our values are so important. It’s such a powerfully positive place. Leaders are really taking notice—they want to see their teams at the top of the adoption leaderboard because they know the impact our values have on employee performance and retention.
Smiling woman with blonde hair wearing a black blazer and white blouse against a gray background.
Pam Johnson
VP of HR
BPM
 
 
We really like the redemption options and how Awardco integrates with Amazon — the platform's ease-of-use has empowered us to handle our growing employee population.
Woman with long blonde hair wearing pearl earrings, a pearl necklace, white top, and black blazer, smiling in an office setting.
Monica Delgado
Senior Manager of Total Rewards
Hertz
 
 
Our frontline workers are the core of what we do and the core of our customer experience. We launched Microsoft Teams for all employees. We have the Awardco interface added to the platform, so our employees can now recognize each other directly from their phones on their app while they're working. If they see a great job, they can do an immediate shout out and make that difference.
Jessica Mollica
Vice President, Human Resources Field
4Refuel
 
 
We have an on-the-spot recognition program where leaders can immediately recognize a CRP for demonstrating safe behavior. That recognition is visible across the organization, which motivates others to do the same. Instead of focusing on what went wrong, we’ve shifted our culture to spotlight what’s being done right—and that’s encouraged everyone to follow that path.
Headshot of a man with short black hair wearing a gray blazer and light blue shirt, smiling against a gray cloudy background.
Roshan Varghese
Sr. Director, Environment, Health & Safety
4Refuel
 
 
It’s really meaningful to see CRPs who are out on the road by themselves, along with employees working from home, still interacting and connecting through the platform. It’s almost like our 4Refuel Facebook—bringing everyone together no matter where they’re working.
Woman with blonde hair wearing a black and white patterned jacket, smiling with arms crossed against a light background.
Lynne Harkness
VP, People & Culture
Crumbl
 
 
I’ve been able to see how much recognition has changed since we started using Awardco. From an admin perspective, it’s become so much more manageable and has saved me countless hours. Birthdays, anniversaries, and new-hire milestones are all automated through Workday, new hires get points at 30 and 60 days, and employees are recognized automatically for birthdays and anniversaries.
Smiling young woman with long brown hair wearing a black top against a pink background.
Shannon Martell
Employee Experience Specialist
NIBCO
 
 
Awardco has definitely helped us do recognition even better. Recognizing someone you work with, even if you don’t see them every day, has been empowering.
Smiling woman with blonde hair in a dark blue blouse against a gray background.
Ashley Martin
President & CEO
Hertz
 
 
Once [Microsoft] Teams became more accessible and we could use Awardco directly through that platform, everything changed. Recognition started happening in real time, right when great work was done, which made it feel truly authentic and helped strengthen our culture.
Trish Concepcion
Revenue Management Team Lead
Americare Senior Living
 
 
Caregivers want more than a paycheck—they want to feel valued. Recognition makes that possible.
Smiling woman with wavy brown hair wearing a white blouse and dark blue blazer in a bright office setting.
Sarah Mazzocco
Chief People Officer
The Nest Schools
 
 
The best decision we made was switching from our previous platform to Awardco. The customer service is excellent, the features are amazing, and we LOVE that they take our ideas and make them happen. They are always looking at innovating, which is one of our core values. We are extremely satisfied with Awardco and everyone here at The Nest LOVES the program.
Sara Beer
Director of Core Values
Crumbl
 
 
The beauty of Awardco is that it empowers everybody to make sure good work doesn’t go unnoticed. When people see recognitions coming through, it’s meaningful for the person receiving it, but it also shows everyone else how important recognition is. That’s what Awardco allows us to do—make appreciation visible across the company.
Smiling man with short spiked hair and a black shirt on a white background.
Josh Olofson
Vice President of Employee Experience

Customer stories

Customer success stories

Smiling person in gray sweatshirt using smartphone against beige background
Using recognition to reduce attrition in retail
30
%
decrease in attrition after implementing Awardco
Child patient smiling with nurse and caregiver in hospital room
Bringing Sunshine to Recognition
20
%
average drop in attrition risk after implementing Awardco
Large group photo of employees outdoors in urban setting with city buildings
Increasing engagement and buy-in for company culture
84
hours
of administrative time saved per year

FAQ

Frequently asked questions

Can automated milestones include points, physical awards, or non-monetary recognition?
 

Depending on the program, an automated milestone can include points, a physical or curated award, a nonmonetary recognition, or a combination of configured elements.

Points may allow employees to choose from a marketplace or a program-specific catalog. A separate catalog or award network can restrict certain milestone points to approved reward categories, such as physical goods, company merchandise, charitable donations, or another defined set of options.

The permitted reward formats, catalog restrictions, fulfillment method, and tax or payroll treatment vary by program and location. Organizations should validate those details before publishing a specific award promise.

Can organizations customize the message and employee experience?
 

Organizations can generally customize the recognition message and related employee experience for an automated milestone. This may include the sender, wording, branding, point value, visibility, notification, catalog, and whether colleagues or managers can contribute messages or memories.

For service anniversaries and other meaningful events, organizations may also choose to surface upcoming milestones, invite comments or photos, or share the recognition in an employee feed where supported.

Automation does not require every event to use the same generic message. Organizations should validate which experience elements can be customized for each program, population, and channel.

Can organizations choose which milestone years or events receive awards?
 

Yes, organizations can configure the milestone schedule and decide which events receive a monetary award, a nonmonetary recognition, a message, a memory-book experience, or another outcome.

For example, an organization may recognize every service anniversary with a message but reserve points or a larger reward for selected years. It may also configure different rules for birthdays, onboarding stages, locations, employee groups, or other populations.

The available schedule, eligibility settings, award types, and population rules depend on the enabled program and configuration.

How does Awardco know when an employee reaches a milestone?
 

Awardco uses approved employee and organizational data to identify when a configured event is approaching or has occurred. Depending on the integration, that data may come from an HRIS, file feed, API, or another supported source.

For service anniversaries, the relevant employee start or hire date is commonly used to determine the milestone. Other events may use information such as birth date, onboarding date, employment status, location, department, or other configured fields.

The accuracy and timing of an automated award depend on the source data, field mapping, update cadence, employee identity matching, and configured rules. Organizations should define which system is authoritative for each trigger field.

Which employee milestones can Awardco automate?
 

Depending on the enabled programs, organizations may be able to automate:

  • Service anniversaries and years-of-service awards
  • Birthdays
  • New-hire onboarding stages
  • Retirement or other life-event recognitions
  • Configured holidays, campaigns, or recurring employee events

Organizations can choose to automate one program or combine milestone automation with peer recognition, manager recognition, wellness, safety, incentive, or other programs. Not every event is available as a standard automated program, so custom use cases should be validated during implementation.

Make every milestone memorable

Easily celebrate every moment, big or small, that shapes employee experience.