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External Recognition™

Recognition from the outside in

Give customers, patients, clients, and partners an easy way to spotlight your employees—no login required.

customer story

How does external recognition work?

External recognition extends appreciation beyond employees to the customers, fans, and community members who experience an organization's work firsthand. See how the Utah Jazz lets fans publicly recognize staff during games via video board shout-outs.

 

How It Works

What is External Recognition?

Provide customer-facing roles with customer-sourced compliments.

Administrative Flexibility

External recognition made easy

Awardco makes it easy to source and display recognitions from satisfied customers.

Print or Link QR Codes

Outside parties scan an employee’s personalized code to recognize them instantly for the entire organization to see.

Celebrate Wins

Add simple approval flows and optional points to celebrate standout employees to make sure no good work goes unnoticed.

Only From Awardco

Where External Recognition works

Healthcare

After receiving outstanding care, a patient’s family scans the nurse’s QR code and shares a meaningful message—instantly visible on Awardco to all employees—inspiring better care everywhere.

 
Food Service

After great service, diners scan a QR code and leave recognition for their server. Their manager adds points, and it’s posted for the team to celebrate, encouraging continued spectacular service.

 
Education

A simple thank you from a student shows a teacher their extra effort mattered. Recognition that deepens connection and fuels engagement from student and teacher builds a better world for everyone.

 
Retail

A grateful customer scans a QR code to recognize a cashier’s friendly service. It’s instant, visible, and celebrated company-wide, which builds a culture of customer service that will set you apart.

 
Hospitality

After a technician finishes a job with care and professionalism, the homeowner scans a QR code to send recognition. The shoutout is instantly visible across the company, boosting pride and inspiring service excellence in every home.

 

Testimonials

What our customers say

It's really fun to have a tool like Awardco to recognize and thank those people in a much more tangible way that's not only points in their wallet, but also a visible recognition that everybody can interact with.
Alejandra Caceres
Senior Vice President of Marketing
Crumbl
Lockton was already great—but we were terrible at marketing how amazing it truly was. Awardco helps us amplify that greatness, especially as we grow.
Smiling woman with long blonde hair wearing a black top and a pendant necklace against a black background.
Melissa York
SVP, Head of People & Culture
Lockton
The High Flyer program has created a culture where contributions—big or small—are celebrated. Everyone feels seen and valued, reinforcing our belief that success is a shared journey and that we grow together.
Mariam Al Shemsi
Head - Learning Design & Program Development, Dubai Airports
Dubai Airports
I try to express appreciation vocally and in Slack, but the visibility that comes from an official kudos [Awardco] post really takes it to the next level. It ensures that great work doesn't go unnoticed, and I’m making it a point to use the shoutout feature even more across my teams.
Smiling man with short brown hair and beard wearing a checkered dress shirt, standing against a dark wall with circular decorations.
Colby Green
Paid Social Senior Associate
PMG
With the rollout of Awardco last fall, Lockton has made recognizing others easier, more meaningful, and way more fun. I am HONORED (and blown away!) to be named one of the top recognition recipients since we launched the platform! This isn’t just an award — it’s a reflection of the incredible people I get to work with every day.
Smiling woman with wavy dark hair wearing a teal blouse with textured floral dots, posed against a black background.
Tisa Penny
Engagement & Events Lead, 2025 Recognition Rockstar Winner
Lockton
Often, you're on the road for an entire shift, and you may not necessarily interact with a lot of other colleagues… And so being recognized helps you feel more connected with the team.
Christopher Whilsmith
Certified Refueling Professional
4Refuel
The metrics spoke for themselves—over eighty percent utilization and more than eight thousand recognitions. It’s exciting to see people using the program and finding real value in it.
Smiling young woman with long dark hair wearing a gray checkered shirt against a plain light background.
Paula Useche
People & Culture Manager
Greenfield Global
We think a lot about our frontline employees. They're the ones that make us who we are and drive our business, and we wanted to make sure they knew we appreciated them. Awardco does that.
Annasuela Fritz
HR Projects and Recognition Manager
Hertz

Integrations

Simplify your workflow

Make recognition part of the daily flow of work, building culture at every touchpoint.

Let everyone say thanks

Close the loop on recognition by enabling customers, patients, and partners to celebrate great work through External Recognition.