External Recognition™

Recognition from the outside in

Give customers, patients, clients, and partners an easy way to spotlight your employees—no login required.

customer story

How does external recognition work?

External recognition extends appreciation beyond employees to the customers, fans, and community members who experience an organization's work firsthand. See how the Utah Jazz lets fans publicly recognize staff during games via video board shout-outs.

 

How It Works

What is External Recognition?

Provide customer-facing roles with customer-sourced compliments.

Administrative Flexibility

External recognition made easy

Awardco makes it easy to source and display recognitions from satisfied customers.

Print or Link QR Codes

Outside parties scan an employee’s personalized code to recognize them instantly for the entire organization to see.

Celebrate Wins

Add simple approval flows and optional points to celebrate standout employees to make sure no good work goes unnoticed.

Only From Awardco

Where External Recognition works

Healthcare

After receiving outstanding care, a patient’s family scans the nurse’s QR code and shares a meaningful message—instantly visible on Awardco to all employees—inspiring better care everywhere.

 
Food Service

After great service, diners scan a QR code and leave recognition for their server. Their manager adds points, and it’s posted for the team to celebrate, encouraging continued spectacular service.

 
Education

A simple thank you from a student shows a teacher their extra effort mattered. Recognition that deepens connection and fuels engagement from student and teacher builds a better world for everyone.

 
Retail

A grateful customer scans a QR code to recognize a cashier’s friendly service. It’s instant, visible, and celebrated company-wide, which builds a culture of customer service that will set you apart.

 
Hospitality

After a technician finishes a job with care and professionalism, the homeowner scans a QR code to send recognition. The shoutout is instantly visible across the company, boosting pride and inspiring service excellence in every home.

 

Testimonials

What our customers say

This integration to our Slack channel… makes it very easy and seamless. There’s this running log of all of these shout outs, which I think is really powerful.
Smiling man wearing a blue Patagonia fleece jacket standing outdoors with snow-covered pine trees in the background.
Zach Makoutz
Sr. Manager, Category Sales Product
Kodiak
Everybody at 4Refuel understands how they make a difference. Whether you’re on a customer site or supporting from the office, you bring value every day.
Shawn McGuire
Manager, Communications - North America
4Refuel
Awardco is central to our strategy around helping people feel connected across the organization in the work that they do. Our strength is that we have diversity across all our offices. So collaboration may be the soul of a layer group, that tie that binds our unique cultures together. But we really want to celebrate and recognize the diversity across our offices, and that is our strength. Awardco helps us create that visible platform for everybody to see the good work and the unique ways that people are solving problems around the organization.
Kristie White
AVP, Change Strategy & Organization Development
Alera Group
It's a very fast paced environment. There's a lot of rapport between people and everyone gets along really well and we can joke about the things that are maybe stressful, but we also really celebrate the big wins together.
Alejandra Caceres
Senior Vice President of Marketing
Crumbl
We're very deliberate in the culture that we built. It is a constant effort every day. We value integrity, innovation, and we have an awesome culture because of who we hire. We've got a huge team of really talented individuals. They need to know that they're looked up to, that what they do is impactful and it means a lot to those around them.
Bryce Redd
CTO
Crumbl
I genuinely enjoy reading the daily kudos in Slack. Seeing the names and stories of colleagues going above and beyond is inspiring—it motivates me every day and reminds me why I’m proud to be part of PMG.
Melodie Cottingham
Convergent Video/Audio Director
PMG
We were doing recognition even before we adopted this platform, but this platform made it so easy for our frontline leaders and middle managers to run the recognition program.
Professional headshot of a man with short black hair wearing a gray blazer and light blue shirt, smiling against a gray cloudy background.
Roshan Varghese
Sr. Director, Environment, Health & Safety
4Refuel
They really took the time to understand us, what we did before, and how what they’re going to bring to the table could enhance it from there
Smiling middle-aged woman with short blonde hair, wearing a brown jacket, necklace, and earrings against a blue background.
Pat Cokingtin
Senior VP of Sales & Marketing
Americare Senior Living

Integrations

Simplify your workflow

Make recognition part of the daily flow of work, building culture at every touchpoint.

Let everyone say thanks

Close the loop on recognition by enabling customers, patients, and partners to celebrate great work through External Recognition.