External Recognition™

Recognition from the outside in

Give customers, patients, clients, and partners an easy way to spotlight your employees—no login required.

customer story

How does external recognition work?

External recognition extends appreciation beyond employees to the customers, fans, and community members who experience an organization's work firsthand. See how the Utah Jazz lets fans publicly recognize staff during games via video board shout-outs.

 

How It Works

What is External Recognition?

Provide customer-facing roles with customer-sourced compliments.

Administrative Flexibility

External recognition made easy

Awardco makes it easy to source and display recognitions from satisfied customers.

Print or Link QR Codes

Outside parties scan an employee’s personalized code to recognize them instantly for the entire organization to see.

Celebrate Wins

Add simple approval flows and optional points to celebrate standout employees to make sure no good work goes unnoticed.

Only From Awardco

Where External Recognition works

Healthcare

After receiving outstanding care, a patient’s family scans the nurse’s QR code and shares a meaningful message—instantly visible on Awardco to all employees—inspiring better care everywhere.

 
Food Service

After great service, diners scan a QR code and leave recognition for their server. Their manager adds points, and it’s posted for the team to celebrate, encouraging continued spectacular service.

 
Education

A simple thank you from a student shows a teacher their extra effort mattered. Recognition that deepens connection and fuels engagement from student and teacher builds a better world for everyone.

 
Retail

A grateful customer scans a QR code to recognize a cashier’s friendly service. It’s instant, visible, and celebrated company-wide, which builds a culture of customer service that will set you apart.

 
Hospitality

After a technician finishes a job with care and professionalism, the homeowner scans a QR code to send recognition. The shoutout is instantly visible across the company, boosting pride and inspiring service excellence in every home.

 

Testimonials

What our customers say

We wanted to make recognition easy and exciting for our blue collar workers to participate in, and Awardco's capabilities have made that possible.
Smiling man with dark hair and beard wearing a gray suit jacket and checkered shirt outdoors with blurry trees in the background.
Mason Ongarato
HR Software & Employee Benefits Expert
All Access Staging and Productions
The product that we're putting out is a lot of fun, but it is not easy to do what we do every single week. People are working really, really hard, and if they feel like just another cog in the machine, that can get disheartening really quickly. Taking that extra time to show appreciation for above-and-beyond effort is really important and reinforces good relationships.
Alejandra Caceres
Senior Vice President of Marketing
Crumbl
This integration to our Slack channel… makes it very easy and seamless. There’s this running log of all of these shout outs, which I think is really powerful.
Smiling man wearing a blue Patagonia fleece jacket standing outdoors with snow-covered pine trees in the background.
Zach Makoutz
Sr. Manager, Category Sales Product
Kodiak
I was really excited when I received my High Flyer award last week. I wasn’t expecting it, and it made me feel valued and seen.
Soosan Abidali
Office Manager, Strategy & Development, Dubai Airports
Dubai Airports
Our investment to leverage the Center of Excellence team at Awardco was the best decision we made. Katie didn’t just advise, she partnered. She brought deep healthcare expertise and helped us translate what recognition should feel like for clinicians into something that actually works for a deskless, clinical workforce. With her leadership, we built our Awardco instance as a true virtual haven: a values-based recognition experience designed with and for our teams, easily accessible, and directly tied to our mission. The result is an always-on program that makes it easy to celebrate the moments that matter — strengthening connection, belonging, and pride across the organization.
Smiling woman with long blonde hair wearing a black blouse, with a blurred green and gray background.
Megan Vera Weaklend
SVP of Marketing & Customer Experience
Ob Hospitalist Group
People like to be recognized for what they’ve contributed. They’re proud of their work—and they should be.
Smiling woman with blonde hair wearing pearl earrings and a dark V-neck top against a gray background.
Ashley Martin
President & CEO
NIBCO
The recognition showed me that even the small, extra efforts I put in are valued. That inspires me to keep contributing beyond my regular responsibilities.
Lav Kumar
Senior Manager, Project Management, Dubai Airports
Dubai Airports
I recently recognized a graduate trainee for leading a reverse mentoring panel during Learning Week. That acknowledgment boosted her confidence and showed that meaningful contributions can come from anyone, regardless of age, experience, or role.
Mariam Al Shemsi
Head - Learning Design & Program Development, Dubai Airports
Dubai Airports

Integrations

Simplify your workflow

Make recognition part of the daily flow of work, building culture at every touchpoint.

Let everyone say thanks

Close the loop on recognition by enabling customers, patients, and partners to celebrate great work through External Recognition.