External Recognition™

Recognition from the outside in

Give customers, patients, clients, and partners an easy way to spotlight your employees—no login required.

customer story

How does external recognition work?

External recognition extends appreciation beyond employees to the customers, fans, and community members who experience an organization's work firsthand. See how the Utah Jazz lets fans publicly recognize staff during games via video board shout-outs.

 

How It Works

What is External Recognition?

Provide customer-facing roles with customer-sourced compliments.

Administrative Flexibility

External recognition made easy

Awardco makes it easy to source and display recognitions from satisfied customers.

Print or Link QR Codes

Outside parties scan an employee’s personalized code to recognize them instantly for the entire organization to see.

Celebrate Wins

Add simple approval flows and optional points to celebrate standout employees to make sure no good work goes unnoticed.

Only From Awardco

Where External Recognition works

Healthcare

After receiving outstanding care, a patient’s family scans the nurse’s QR code and shares a meaningful message—instantly visible on Awardco to all employees—inspiring better care everywhere.

 
Food Service

After great service, diners scan a QR code and leave recognition for their server. Their manager adds points, and it’s posted for the team to celebrate, encouraging continued spectacular service.

 
Education

A simple thank you from a student shows a teacher their extra effort mattered. Recognition that deepens connection and fuels engagement from student and teacher builds a better world for everyone.

 
Retail

A grateful customer scans a QR code to recognize a cashier’s friendly service. It’s instant, visible, and celebrated company-wide, which builds a culture of customer service that will set you apart.

 
Hospitality

After a technician finishes a job with care and professionalism, the homeowner scans a QR code to send recognition. The shoutout is instantly visible across the company, boosting pride and inspiring service excellence in every home.

 

Testimonials

What our customers say

As a system administrator managing the back-end, being able to hand out physical AwardCodes takes out the administrative work. We no longer have to track names, who's getting what points from what event.
Smiling woman with wavy dark hair wearing a green blouse with textured dots against a black background.
Tisa Penny
Engagement & Events Lead, 2025 Recognition Rockstar Winner
Lockton
When we unified our recognition programs, we saw a strong correlation between recognition and employee engagement. Teams led by managers who consistently recognized their people were the most engaged.
Portrait of a woman wearing a black hijab with minimal makeup and a neutral expression on a white background.
Khulood AlMarzooqi
Director of Total Rewards & Employee Engagement, Dubai Airports
Dubai Airports
Awardco checked all the boxes for us, from onboarding all the way up to senior leadership.
Smiling middle-aged woman with brown hair wearing a red cardigan, black top, and multicolored beaded necklace against a white background.
Pam Buyers
Head of Culture
PMG
We are excited to announce the introduction of AwardCodes cards to our rewards program. This new initiative allows Assistant Managers to recognize and reward employees on the spot for their outstanding performance. The response has been overwhelmingly positive.
Ann O'Keefe
Director of Benefits
Cinemark
Everybody at 4Refuel understands how they make a difference. Whether you’re on a customer site or supporting from the office, you bring value every day.
Shawn McGuire
Manager, Communications - North America
4Refuel
As we try to build a strong culture, we want to take a more modern approach. Partnering with Awardco helped us to put that together. So even though we are spread out, we do get to feel like we are One Greenfield.
Smiling woman with long dark hair wearing a purple cardigan and black top with a pendant necklace.
Ashley Cato
Vice President People and Culture
Greenfield Global
Working with Awardco’s Center of Excellence was an incredibly valuable part of shaping our recognition strategy. Katie brought a depth of real-world, enterprise experience that helped us think more holistically about what we were building and how it would scale over time. She guided us through key considerations, from award values and program structure to governance and budget, in a way that felt both practical and aligned with our organizational goals. What stood out most was her ability to help us strike the right balance between meaningful guidelines and employee autonomy. We wanted to create a program that maintained consistency and oversight, while still empowering employees to recognize one another in ways that feel genuine and personal. Katie provided thoughtful, practical recommendations that made that balance feel achievable. As a result, we're starting with a high level of confidence in the recognition strategy we’re building at Pennrose.
Janel Field, EdD
Director of Organizational Effectiveness
Pennrose
For us to onboard a staff member, it's probably close to about 5,000 to 6,000 dollars. As a nonprofit, I feel like going to Awardco has been a huge cost-savings advantage.
Smiling woman with long dark hair wearing a black and white striped turtleneck sweater against a light background.
Amber Lease
Human Resource Director
Southern Oregon Head Start

Integrations

Simplify your workflow

Make recognition part of the daily flow of work, building culture at every touchpoint.

Let everyone say thanks

Close the loop on recognition by enabling customers, patients, and partners to celebrate great work through External Recognition.