Bravo has been a real game changer for us. Every day, employees are actively seeking out opportunities to recognize one another. They can celebrate meaningful milestones in their own lives and in their peers’ lives, and they can see great work happening across the organization. It’s created space for recognition to thrive.

We have an on-the-spot recognition program where leaders can immediately recognize a CRP for demonstrating safe behavior. That recognition is visible across the organization, which motivates others to do the same. Instead of focusing on what went wrong, we’ve shifted our culture to spotlight what’s being done right—and that’s encouraged everyone to follow that path.

It’s really meaningful to see CRPs who are out on the road by themselves, along with employees working from home, still interacting and connecting through the platform. It’s almost like our 4Refuel Facebook—bringing everyone together no matter where they’re working.

When I personally received a High Flyer, it was amazing. Knowing that my efforts were appreciated—especially by senior management—meant a lot.

The metrics spoke for themselves—over eighty percent utilization and more than eight thousand recognitions. It’s exciting to see people using the program and finding real value in it.

We think a lot about our frontline employees. They're the ones that make us who we are and drive our business, and we wanted to make sure they knew we appreciated them. Awardco does that.

Through Awardco, we've been able to create an offer where they can go on and pick from a variety of gifts. It's super convenient that way. These gifts are exclusive. It's created just for them. We've done sweatshirts, bags, quarter zips, backpacks… we've done pickleball paddles.

With 70% of our workforce in what we call frontline, so that would be our frontline manufacturing and distribution roles, it was really important to us when implementing this that we would be able to connect more effectively.