Recognition for Marketing & Events

Elevate events and campaigns with seamless recognition

Engage attendees, amplify brand impact, and recognize the teams behind the scenes—all with one powerful platform.

Trusted by 3,000+ organizations worldwide

Features for Marketing & Events

Unlock event and campaign success

Awardco makes it easy to enhance event experiences, recognize contributions, and strengthen brand loyalty for attendees and employees alike.

Measure and optimize impact

Gain valuable insights into engagement, recognition trends, and event success with real-time reporting and analytics.

Automate and streamline recognition

Reduce manual work with automated reward distribution and seamless integration into your existing marketing workflows.

Strengthen customer relationships

Build long-term loyalty by recognizing customers, partners, and sponsors with exclusive incentives, gifts, and experiences.

Recognize overlooked contributors

Show appreciation for the marketing, logistics, and planning teams who work tirelessly to bring events to life with seamless peer and manager recognition.

Drive event engagement

Keep attendees actively involved with AwardCodes™, gamified incentives, and real-time recognition that makes participation fun and rewarding.

Train bridge over river at sunset with golden sky and dramatic light

“We haven’t heard one bad thing about Awardco from our employees. It’s taken off much better than we expected it to because the employees love it.”

Lauren Long

HR Operations Manager

Premium Features

Drive event engagement with premium features

Empower events and brand teams to drive greater engagement, interest, and participation.

Scattered reward cards with QR codes in blue, black, and pink colors

Physical Recognition Cards

AwardCodes™: in-person engagement

Use AwardCodes to encourage prospects to engage with your brand. Offer codes in exchange for sign-ups, booth visits, or survey completions, turning every interaction into a valuable lead.

TechAI Conference badge with QR code and mobile recognition screen

Third-Party Recognition

External Recognition: involve attendees

External Recognition allows booth attendees, customers, and other third parties to recognize the events team, spreading more appreciation and driving greater event engagement.

Testimonials

What our customers say

Our job was to solve the continuous problem of helping staff feel connected—to each other and to the organization.

Woman with dark hair pulled back, wearing hoop earrings and a black patterned blouse, looking thoughtfully off-camera in an indoor setting.

Shandy Phelps

Family Community Engagement Supervisor

You get the same feeling when you are recognized as when you are recognizing someone else. Awardco gives you that platform and makes it so easy to gain those feelings. I love seeing my team being recognized or my leaders recognizing the teams.

Smiling woman with shoulder-length wavy dark hair wearing a green blouse with textured dots against a black background.

Tisa Penny

Engagement & Events Lead, 2025 Recognition Rockstar Winner

We wouldn’t have chosen Awardco if it weren’t so user-friendly. It’s clean, intuitive, and seamlessly integrates with Outlook and Teams—where our people already are.

Smiling woman with wavy dark brown hair wearing a green blouse with a textured dot pattern against a black background.

Tisa Penny

Engagement & Events Lead, 2025 Recognition Rockstar Winner

I’ve been able to see how much recognition has changed since we started using Awardco. From an admin perspective, it’s become so much more manageable and has saved me countless hours. Birthdays, anniversaries, and new-hire milestones are all automated through Workday, new hires get points at 30 and 60 days, and employees are recognized automatically for birthdays and anniversaries.

Shannon Martell

Employee Experience Specialist

Awardco helps bring us together—not just as colleagues, but as a community. Earning points for doing well and participating in events makes me feel recognized and valued. I love how easy it is to track and redeem points, and the email reminders keep me motivated. As someone who tends to be shy at work, Awardco encourages me to engage more, and having points to redeem feels like a little shopping spree to reward that effort.

Kiera V.

Captioning Agent

If we retain a teacher, that’s 20 students we get to serve. Going from 45% turnover to 8% means we’ve kept 85–90 more staff. That’s an incredible impact on both our children and our budget.

Smiling woman with long black hair wearing a black and white striped turtleneck sweater against a plain light background.

Amber Lease

Human Resource Director

I'd like for others to look at Hertz and say ‘they're doing something right’. They're listening to employees, taking that feedback and continuing to build upon their recognition programs. Just to let them know that it is part of our culture and it's not just a platform.

Smiling woman with long blonde hair wearing a black blazer and pink top, standing outdoors with crossed arms and blurred greenery in background.

Jessica Mollica

Vice President, Human Resources Field

We're present in pretty much every continent in the world, and there's no limitation to our recognition system. We see recognitions from Brazil to the US, from Japan to China, from South Africa to France, and everyone is engaged.

Favio Paiva

Workday Specialist