Sales Incentive Platform and Programs

High-performing sales teams start here

Build motivated sales teams with customized incentives and quality rewards that employees actually want.

Return on recognition

Sales incentives that drive results

Strategic and effective incentives keep your sales force engaged, productive, and focused on what matters most, driving consistent performance across all teams and locations.

22
%
more team productivity
89
%
increase in engagement
147
%
better performance vs competitors

custom incentive programs

Motivation that moves the needle

Easily create any kind of incentive program to motivate teams, increase pipeline velocity, and build better SPIFFs. Custom-built for closers.

How it works

Build programs people actually use

STEP 1

Set budget, goals, and eligibility

Decide what behaviours to drive and what results to reward, then set desired eligibility. Build the incentive to fit the team, culture, and budget.

STEP 2

Tailor rewards to build excitement

Create custom catalogues of items or offer access to millions of global rewards, experiences, tickets, and more—all on the Awardco reward network.

STEP 3

Visualize results and manage performance

Use robust reporting tools to track engagement, participation, reward spend, and more. Easily adjust incentive parameters whenever necessary.

STEP 4

Automate management

Automate reminders, notifications, approvals, reward fulfillment, and point distribution, saving time and effort.

‍

Testimonials

What our customers say

Talented, motivated, and competitive people are naturally drawn to this brand. People are all very similar; they want to be seen, recognized, and valued.
Melissa York
SVP, Head of People & Culture
Lockton
We strive to build a high-performance culture. When we see the actions and mindsets we value, we should celebrate them and find creative, frequent ways to recognize and appreciate the hard work behind them.
Chris Berg
Executive Vice President, Fleet Management
Hertz
I really like that my employer, GoHealth, uses this program to incentivize our team and keep us motivated in our day-to-day work. They provide us with Awardco points during training, which helps with product knowledge retention and serves as an extra incentive to hit our metrics. It’s a fantastic program!
Alejandro P.
Senior Benefit Consultant
Feeling seen and valued… That’s what keeps me going every day. We all strive for the best and try to help one another. We have a great management system here where everyone is seen and heard.
Aisha Ariyo
Export Logistics Coordinator
Greenfield Global
Awardco filled a significant need for us to bring recognition and incentives across our international organization. We saw a major upswing in employee engagement and recognition following its adoption.
Ryan F.
HR Training Specialist
We know there is a direct link between how recognized and appreciated someone feels and how engaged and productive they are in their work.
Sierra Capone
Director, Wellbeing & Employee Experience
McCormick & Company
Recognition is vital in a large, fast-paced, and dynamic environment like ours. It motivates our people, reinforces our corporate behaviours, and helps create a culture where everyone feels valued and engaged.
Khulood AlMarzooqi
Director of Total Rewards & Employee Engagement, Dubai Airports
Dubai Airports
Being recognized showed me that even the small, extra efforts I put in are valued. That inspires me to keep contributing beyond my regular responsibilities.
Lav Kumar
Senior Manager, Project Management, Dubai Airports
Dubai Airports

Integrations

Automate incentives with sales data

Streamline incentives with seamless connectivity to the sales tools and data you already use.

FAQ

Frequently asked questions

Is Awardco designed for commissions, sales incentives, or both?
 

Awardco sales incentives are designed for performance-based programs such as sales contests, spiffs, promotions, and other short-term or targeted incentives. These programs can complement an organization’s commission or compensation process, but they are not necessarily a replacement for a full commission-calculation and payroll system.

The right approach depends on the organization’s incentive model, performance data, payout requirements, and payroll processes. During evaluation, teams can define which activities belong in Awardco and which remain in their existing compensation systems.

Can Awardco automate incentive calculations and payouts?
 

Awardco can help organizations automate incentive programs using configured rules, eligibility criteria, performance data, approvals, and payout workflows.

Depending on the program, organizations may be able to import or connect performance data, calculate awards according to defined rules, route results for approval, and distribute rewards to eligible employees. This can reduce spreadsheet-based calculations and manual payout administration.

The level of automation depends on the data source, calculation logic, integration method, and program configuration.

Can Awardco support complex incentive rules, quotas, tiers, and eligibility requirements?
 

Organizations can configure incentive programs around rules such as goals, quotas, thresholds, tiers, weighted metrics, time periods, employee groups, locations, and other eligibility conditions.

Programs can be designed for different teams or regions and can account for common changes such as new hires, transfers, promotions, and other eligibility updates. The specific rules supported depend on the program design and available performance data.

How do approvals, bulk payouts, and audit trails work?
 

Organizations can configure approval steps so managers, program owners, finance teams, or other designated reviewers can validate incentive results before rewards are issued.

After approval, eligible awards can be processed individually or in bulk. Program records and reporting can help organizations track eligibility, calculations, approvals, payouts, and adjustments, creating a more consistent and auditable process than email or spreadsheet workflows.

What types of rewards can employees receive?
 

Depending on the organization’s program and location, employees may be able to choose from rewards such as gift cards, merchandise, products, experiences, travel-related options, charitable contributions, or other available rewards.

Organizations can configure reward options around the goals of the program, employee preferences, budget, and local requirements. Some programs may also support cash-like or payroll-connected rewards where available and appropriate.

Available reward types vary by country, program configuration, and applicable tax or payroll rules.

Incentivize high-performing teams

Start building incentives that drive productivity, motivate excellence, and build a culture of success.