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Awardco
vs.
Bonusly

With the right vendor, employee recognition improves every single business outcome. Two well-known options in the space are Awardco and Bonusly, but how do they compare, and which is best for you?

The verdict

Where Bonusly offers a competent yet limited one-size-fits-all solution, Awardco offers a comprehensive solution that is fully configurable to fit your organisation and what makes it unique. Many Bonusly customers eventually outgrow its capabilities and move to Awardco, where they find a platform that meets their present needs and easily scales to fit any future opportunities.

4.9
/ 5

overall ranking vs Bonusly 4.7 (G2)

9.6
/ 10

support quality vs Bonusly 9.3 (G2)

4.7
/ 5

ease of integration vs Bonusly 4.3 (Gartner)

Bonusly at a glance

Bonusly is a peer-to-peer recognition platform designed to foster appreciation through frequent, small gestures, primarily with points attached. Employees receive monthly point budgets to award colleagues, which can be redeemed for digital gift cards, donations, and other perks.

The platform emphasises simplicity, engagement, and employee performance, with integrations into tools like Slack and Microsoft Teams for easy access and visibility.

Key features include:

  • Mobile app: Recognition (and point redemptions) can happen anywhere, anytime, right from employee phones.
  • Employee allowances: Admins set monthly budgets; employees award and spend those points on rewards like gift cards, donations, swag, or cash.
  • Analytics: A dashboard tracks trends like recognition frequency, team engagement, and social connections in real time.

What sets Awardco apart?

Unlike Bonusly, which emphasises a simple monetary approach to recognition, Awardco offers a more customisable and scalable recognition solution that provides a global reward network with greater employee choice

Awardco avoids the technical limitations of Bonusly around programme design and configurability. Awardco allows for better alignment with your organisation’s branding, processes, and objectives, and it emphasises a balanced approach between monetary and non-monetary to drive higher engagement, participation, and culture adoption while optimising your budgets. 

Whether you're supporting a team of 50 or 100,000, Awardco makes it easy to design recognition programmes that deliver on your values, goals, and budget and is a platform that scales with you, making it the last recognition solution you will ever need.

Key Differences: Awardco vs. Bonusly

Extensive Reward Options
World’s largest reward network: 100M+ items in 163+ countries
< 10,000 items, mostly digital gift cards and charitable donations
Wide variety of options: Amazon, Visa, company store, charities, merch, travel, custom items, and more
Few options for corporate gifts, company swag, or physical items to celebrate milestones.
Customisable reward catalogues to fit any recognition programme or use case and take advantage of tax-advantaged redemption options
Cannot take advantage of tax-advantaged redemption options
Budget-Optimised
Monetary and non-monetary strategies to maximise your investment
Primarily points-based 
Programme Strategy
Flexible, multi-channel recognition methods that support diverse employee needs
Limited flexibility for alternative recognition methods
Strong user experience for both monetary and non-monetary recognitions
Recognition experience is less optimal when points are not attached
Advanced Reporting & Insights
Robust library of recognition reports for administrators and managers: budget tracking, recognition details, point transaction, user engagement, order fulfillment
Simple manager dashboards and reports
Out-of-the-box reporting designed specifically for budget and compliance regardless of organisational complexities
Basic reports that lack necessary insights to support budgeting and compliance needs (unable to support more complex or nuanced situations)
Programme Maturity & Scalability
Built for any team or organisation of 50 to 100,000+ with global support
Best for small to mid-sized teams (less than 250 total employees)
Robust controls to create and support global, regional, department, and team-level programmes
Cannot support the nuanced demands of larger organisations requiring different programmes, regions, rules, reporting, etc.
Advanced budget and programme configurations to empower custom programme creation, budgeting, reporting, and management
Lack of advanced configuration and customisation to build bespoke programmes, budgets, reports, etc
Deskless & Frontline Employee Support
Upgraded mobile application brings the entire employee platform to mobile with zero compromises
Simplified mobile app and some kiosk features
Easily configured to support kiosk, mobile, and remote employees
Full end-user platform is not reflected well in the app
AwardCodes, A-Pay cards, and External Recognition engage deskless employees
Lacks deskless and offline capabilities like in-person recognition, external recognition, or employee cards
Customer Advisory & Support
Offers award-winning support from day one, including strategic programme support with our Centre of Excellence
200:1 ratio of customer to support team members—less than 20 employees providing any form of customer support
Dedicated customer success team members help clients get their programmes just right
Client resources are spread too thin to provide ongoing strategic guidance
Awardco’s Centre of Excellence publishes leading research and best practices to guide customers
Advisory teams lack experience to provide more than out-of-the-box support once programme is launched
Dedicated customer success managers, technical account managers, digital account managers, email and chat, help centre, and customer community
Generally includes email and live chat support, with a help centre and resources geared toward smaller and mid-market customers

Budget Optimised

Awardco goes beyond points. Instead of pushing budgets into the platform to force adoption, Awardco emphasises the holistic return on recognition—helping organisations unlock the real business impact of meaningful rewards. By focusing on intrinsic motivators and strategies that drive participation beyond simply putting more money into the platform, we drive authentic engagement and lasting cultural change.

Read how WOW Mobile Boutique created a comprehensive compensation plan with Awardco’s incentives and rewards, driving a 120% increase in YoY performance.


Bonusly’s user experience is built around the idea of points being attached to every recognition, despite having a small reward network of <10,000. Awardco understands that points aren’t the only reason employees are motivated to do great work, so we help clients to build cultures of recognition that mix monetary and non-monetary strategies. This helps organisations optimise their strategies and budgets over time to maximise programme ROI and align to what drives employees to do their best work.

Scaled Reporting, Insights, & Compliance

Awardco supports organisations anywhere from 50 to 100,000+ employees. Our customers rate us highly on reporting capabilities because we have built highly flexible and configurable reporting, budgeting, and compliance configurability to meet the needs of organisations of any size.

See how Americare built a custom platform, complete with eight different recognition programmes, and finished implementation an entire month sooner than planned—and then saw an 89% login rate and lower turnover.

Bonusly, on the other hand, has built simple, out-of-the-box reporting that, while designed for easy consumption, does not stand up to the scrutiny of more advanced needs. Some organisations who use Bonusly do not recognise these needs during initial launch and run into them later, which drives many to switch to more capable reporting and compliance recognition platforms like Awardco.

Integration Capabilities

Awardco offers strong turnkey integrations to nearly every HRIS and HR platform. Further, our Slack and Teams integrations leverage advanced features to fully align recognition with how organisations communicate. Our Awardco Connect capabilities also allow us to develop additional workflows and automations beyond standard capabilities to match the unique needs of each organisation.

See how First Choice Health upgraded from their outdated platform to consolidate their recognition programmes on a single platform while tying administration and communication into their existing tools.

Bonusly is best suited for straightforward use cases, where basic integrations are sufficient and more advanced capabilities are not necessary. Larger organisations or those with unique tech stacks may find their limitations more noticeable, or they may come across important business workflows and needs that simply cannot be achieved on Bonusly at all.

Automation & Scalability

Awardco is purpose-built to scale—from small businesses to global enterprises—with robust administrative controls, programme flexibility, and multi-language support. Companies can easily manage regional programmes, budget approvals, and compliance. In addition, the platform is designed to alleviate admin time spent managing the programmes with advanced automations and workflows.

Read about how The Nest School admins save 8 hours per week in programme management and administration.

Bonusly’s simplistic approach and limitations make sense mostly for small organisations looking for a lightweight, easy-to-deploy solution. As teams grow or needs become more complex, companies may find they need additional flexibility or scalability because the short-term workarounds on Bonusly are no longer sustainable.

Product Pace & Vision

Awardco has invested heavily into their Product team over the last three years, hiring top-tier engineers and developers and growing the team by over 300%. This has accelerated our roadmap significantly and allowed us to plan, develop, and implement ambitious innovations that are unavailable on other platforms.

See how All Access utilized AwardCodes, one of our recent developments, in conjunction with custom safety incentives to drive participation and excitement in their blue-collar workforce.

Bonusly staffs a lean and constrained development team to support its entire platform and roadmap (one Bonusly developer/engineer for every seven at Awardco). This forces Bonusly’s design principles to focus on standard “one-size-fits-all” solutions catered for simpler use cases and business needs—a major reason why organisations eventually outgrow the capabilities of Bonusly’s platform and need to migrate to a more robust platform in the future.

The strategic choice is clear

If you’re looking for a customisable recognition platform that can scale with your business, adapt to your organisation’s workflows, and truly reflect your culture, brand, and organisational objectives, Awardco is the smart, strategic choice.

Contact us today for a demo and see how Awardco can elevate your recognition strategy.