What makes Awardco the best recognition platform 

In a sea of rewards and recognition platforms, “best” can feel like a buzzword—something slapped onto websites and sales decks without much depth to back it up. But at Awardco, we don’t use “best” lightly. We manifest it. We build it. We deliver it.

This isn’t merely about our features, although they are unmatched. It’s about our philosophy, our people, and the purpose behind everything we do. 

Whether you’re a company looking to reignite your culture or an HR leader evaluating solutions, here’s what truly makes Awardco better—and why thousands of organizations trust us to recognize, reward, and empower their people.

“When I was given the task of finding an employee recognition vendor, I found five options. After doing some research, Awardco was the big winner by far.” Marla Mayo, Director of Payroll, Visionworks

1. A culture built from the heart

Awardco started with the belief that people become their best selves when they feel seen, valued, and appreciated. That belief has shaped our company culture, client relationships, and product.

From the top down, Awardco operates with empathy, positivity, and integrity. Our people genuinely care, and that care shows up in the way we build our platform and support our clients. 

We’re not here to check boxes or push transactions. We’re here to help you create a culture of recognition that transforms your organization. Because we believe recognition isn’t just a business strategy. It’s a human one.

2. The world’s largest reward network—without the markups

Let’s talk value. One of the most tangible ways Awardco stands out is through our industry-exclusive Amazon Business integration

Our users can redeem rewards from Amazon’s vast catalog directly on the platform, without any markups. This means your dollars go directly toward rewarding your employees, not lining a vendor’s pockets.

But Amazon is just the beginning. Awardco offers the largest reward network in the world, with options that include:

  • Global travel experiences
  • Local businesses
  • Charitable donations
  • Gift cards
  • Custom company merchandise

This isn’t a curated box of pre-selected prizes—it’s a vast universe of meaningful rewards that resonate with every individual, no matter where they live, what they value, or how they like to be recognized. Every team member has the power to choose their own rewards.

And for administrators, this means flexibility, accountability, and total transparency in spending.

“We’re present in pretty much every continent in the world, and there’s no limitation to our recognition system. We see recognitions from Brazil to the US, from Japan to China, from South Africa to France, and everyone is engaged." Favio Paiva, Specialist, Workday

See for yourself:  Explore the platform>> 

3. Customization that actually feels custom

Most platforms claim to be customizable, but how often does that really translate to more than a logo swap?

Awardco lets you customize almost everything. From your branding and communications to your reward offerings and recognition programs, the platform molds to fit your company, not the other way around.

Take Fortune 500 company Hertz, for example. With a global workforce of over 24,000 employees, their old recognition program couldn’t keep pace. 

However, the business adopted Awardco and has now implemented 14 different recognition programs (some ongoing, some seasonal) to accommodate all employees and cultures worldwide. The ease of set-up and use helped skyrocket adoption and engagement rates. 

“Awardco has given us a level of confidence we didn’t have before.” Annasuela Fritz, HR Projects and Recognition Manager, Hertz

4. User-first design: intuitive, sleek, and built for adoption

A platform is only effective if people use it, so we strive to make our technology enhance human connection, not complicate it. That’s why we’ve built an intuitive platform that fits seamlessly into everyday workflows. Whether it’s giving recognition, redeeming rewards, or engaging with teammates, everything feels natural—no manuals, no training sessions, just genuine connection.

Our user-first philosophy extends to every level. Admins get clean dashboards, clear insights, and simple configuration tools that put them in control without the complexity. Team members give recognition and redeem rewards on a streamlined platform or directly through their phones. Each step is built to support the people involved, so the focus stays on company culture and individual relationships.

“I was really looking for a user-friendly, up-to-speed, and easy-to-use program that can expand in different ways, and I found it with Awardco.” Shaye McCoy, Senior Analyst, Total Rewards at Paramount

5. Innovation at an unmatched pace

Recognition shouldn’t feel outdated. The world of work is changing fast, and Awardco is leading the way.

We innovate at a pace few others can match. From regular product updates to entirely new features, we’re constantly listening, learning, and launching. Our product roadmap is built in collaboration with our customers, so we’re solving real problems—not just chasing trends.

Recent innovations have included:

  • External recognition that allows frontline, deskless, and all customer-facing workers to be easily recognized by the people they interact with
  • Global reach that involves new redemption options, increased platform capabilities, and a new UK Awardco location 
  • Customization capabilities that enable admins to customize award options, point permissions, global options, and email templates for each reward network

Other platforms may eventually catch up, but with Awardco, you’re already ahead.

6. A client success team that feels like a partner

Our Client Success team consistently ranks among the highest-rated pieces of the Awardco experience. That’s because we don’t just support clients—we partner with them.

From implementation to long-term strategy, we’re with you at every step. You won’t be left guessing what’s next or navigating a help center alone. You’ll have real humans, who know your name and your goals, on your side.

Additionally, our Technical Customer Success Managers (CSMs) are here to quickly and easily answer your platform management questions. Think of them as your go-to experts for any technical needs, ensuring your experience with Awardco is seamless and efficient.

“As an evolving company, I like to ask myself if we’re better than we were a year ago—and with employee recognition and employee engagement, the answer is absolutely.”Dan Higbee, Senior Director of HR, Sorenson

7. A platform with a purpose

Awardco’s mission is the foundation of how we run our business: Recognize the good. Do great things. Be even better.

We believe that recognition has the power to transform culture, boost morale, and inspire excellence—not just in the workplace, but in life. That purpose shows up in:

  • The design of our platform
  • The partnerships we pursue
  • The values we promote

When you use Awardco, you’re not just giving out rewards. You’re reinforcing a culture of appreciation and purpose that can ripple across your entire organization.

Explore our values and purpose>>

Get more from your recognition platform

If you’re using a rewards and recognition platform today, ask yourself: Is it truly serving your people, or just checking a box?

Awardco is built for organizations that want more—more value, more flexibility, more impact, and more positivity. 

It’s time to expect more from your recognition platform and build something better together.

Ready to see the world’s most positive recognition platform in action? Schedule your demo.

Build world-class culture with Awardco

Recognizing and rewarding employees improves satisfaction, performance and efficiency.