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External Recognition™

Recognition from the outside in

Give customers, patients, clients, and partners an easy way to spotlight your employees—no login required.

customer story

How does external recognition work?

External recognition extends appreciation beyond employees to the customers, fans, and community members who experience an organization's work firsthand. See how the Utah Jazz lets fans publicly recognize staff during games via video board shout-outs.

 

How It Works

What is External Recognition?

Provide customer-facing roles with customer-sourced compliments.

Administrative Flexibility

External recognition made easy

Awardco makes it easy to source and display recognitions from satisfied customers.

Print or Link QR Codes

Outside parties scan an employee’s personalized code to recognize them instantly for the entire organization to see.

Celebrate Wins

Add simple approval flows and optional points to celebrate standout employees to make sure no good work goes unnoticed.

Only From Awardco

Where External Recognition works

Healthcare

After receiving outstanding care, a patient’s family scans the nurse’s QR code and shares a meaningful message—instantly visible on Awardco to all employees—inspiring better care everywhere.

 
Food Service

After great service, diners scan a QR code and leave recognition for their server. Their manager adds points, and it’s posted for the team to celebrate, encouraging continued spectacular service.

 
Education

A simple thank you from a student shows a teacher their extra effort mattered. Recognition that deepens connection and fuels engagement from student and teacher builds a better world for everyone.

 
Retail

A grateful customer scans a QR code to recognize a cashier’s friendly service. It’s instant, visible, and celebrated company-wide, which builds a culture of customer service that will set you apart.

 
Hospitality

After a technician finishes a job with care and professionalism, the homeowner scans a QR code to send recognition. The shoutout is instantly visible across the company, boosting pride and inspiring service excellence in every home.

 

Testimonials

What our customers say

Recognition can mean different things to different people, but for everyone, you want to feel seen and valued for the work you do. We were able to launch our first global recognition program, STAR, with the help of Awardco.
Smiling woman with long dark hair wearing a purple cardigan, black top, and a white pendant necklace, standing with hands on hips.
Ashley Cato
Vice President People and Culture
Greenfield Global
If you want a feel-good moment, just log in and scroll through the recognition feed.
Smiling woman with long wavy blonde hair wearing a red blazer, black top, and a silver cross necklace against a blue-gray background.
Mary Eaves
Senior VP of Operations (Assisted Living Division)
Americare Senior Living
We did our first cycling project on the runway. It was a crazy and challenging idea, but the team did an amazing job—and receiving a High Flyer for it felt incredible.
Smiling man with dark hair and beard wearing a black shirt against a gray background.
Barkin Ozdemir
Content Development Manager, Brand & Communications, Dubai Airports
Dubai Airports
We were intentional with our transition, and Awardco made it seamless. Adoption was impressive—we even exceeded our goals.
Smiling woman with wavy brown hair wearing a navy blazer and light pink blouse in an office setting.
Sarah Mazzocco
Chief People Officer
Americare Senior Living
The recognition showed me that even the small, extra efforts I put in are valued. That inspires me to keep contributing beyond my regular responsibilities.
Lav Kumar
Senior Manager, Project Management, Dubai Airports
Dubai Airports
The High Flyer program has transformed recognition from a reactive gesture into a proactive part of my leadership approach. Recognition is now structured, inclusive, and aligned with our organizational values.
Mariam Al Shemsi
Head - Learning Design & Program Development, Dubai Airports
Dubai Airports
The best decision we made was switching from our previous platform to Awardco. The customer service is excellent, the features are amazing, and we LOVE that they take our ideas and make them happen. They are always looking at innovating, which is one of our core values. We are extremely satisfied with Awardco and everyone here at The Nest LOVES the program.
Sara Beer
Director of Core Values
The Nest Schools
You get the same feeling when you are recognized as when you are recognizing someone else. Awardco gives you that platform and makes it so easy to gain those feelings. I love seeing my team being recognized or my leaders recognizing the teams.
Smiling woman with shoulder-length wavy dark hair wearing a green blouse with textured dots against a black background.
Tisa Penny
Engagement & Events Lead, 2025 Recognition Rockstar Winner
Lockton

Integrations

Simplify your workflow

Make recognition part of the daily flow of work, building culture at every touchpoint.

Let everyone say thanks

Close the loop on recognition by enabling customers, patients, and partners to celebrate great work through External Recognition.